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Toys & Hobbies stores on Shoper

Updated Feb 20 2026

There are 510 live Shoper stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on Shoper stores in the Toys & Hobbies category.

Download a complete list of Shoper stores the Toys & Hobbies category with a paid account.
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The most popular subcategories under Toys & Hobbies are:

  • 49.8% of Shoper stores in the Toys & Hobbies category sell Arts & Crafts products
  • 7.3% of Shoper stores in the Toys & Hobbies category sell Radio Control & Modeling products
  • 2.5% of Shoper stores in the Toys & Hobbies category sell Building Toys products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On Shoper

Here is the historical growth of stores on Shoper in the Toys & Hobbies category.

  • Shoper stores in the Toys & Hobbies category have decreased -50.0% quarter-over-quarter in 2025 Q4.
  • Shoper stores in the Toys & Hobbies category have increased 250% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
5
2017 Q2
6
2017 Q3
1
2017 Q4
1
2018 Q1
4
2018 Q2
66
2018 Q3
13
2018 Q4
9
2019 Q1
22
2019 Q2
26
2019 Q3
17
2019 Q4
11
2020 Q1
9
2020 Q2
14
2020 Q3
4
2020 Q4
9
2021 Q1
8
2021 Q2
15
2021 Q3
9
2021 Q4
17
2022 Q1
3
2022 Q2
4
2022 Q3
33
2022 Q4
5
2023 Q2
13
2023 Q3
6
2023 Q4
11
2024 Q1
14
2024 Q2
5
2024 Q3
11
2024 Q4
8
2025 Q1
11
2025 Q2
20
2025 Q3
22
2025 Q4
28
2026 Q1 (to date)
14
Active Store Count by Quarter

It's hard to know exactly when a Shoper store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shoper Stores In The Toys & Hobbies Category

Here are the top social media sites for Shoper stores in the Toys & Hobbies category.

  • Instagram is used by 39.0% of Shoper stores in the Toys & Hobbies category.
  • Facebook is used by 35.1% of Shoper stores in the Toys & Hobbies category.
  • YouTube is used by 10.2% of Shoper stores in the Toys & Hobbies category.
Type
Stores
Instagram
199
Facebook
179
YouTube
52
Tiktok
25
Pinterest
21
Facebook Group
8
LinkedIn
4
Twitter
2

Contact Information On Shoper Stores In The Toys & Hobbies Category

Here are the top contact methods for Shoper stores in the Toys & Hobbies category.

  • 71.8% of Shoper stores in the Toys & Hobbies category provide a phone number on their website
  • 49.6% of Shoper stores in the Toys & Hobbies category have an email on their website
Type
Stores
Phone
366
Email
253

Top Countries For Shoper Stores In The Toys & Hobbies Category

Here are the top countries for Shoper stores in the Toys & Hobbies category.

  • 96.5% of Shoper stores in the Toys & Hobbies category are in Poland
  • 0.4% of Shoper stores in the Toys & Hobbies category are in Germany
  • 0.4% of Shoper stores in the Toys & Hobbies category are in France
  • 0.4% of Shoper stores in the Toys & Hobbies category are in United States

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shoper Stores In The Toys & Hobbies Category

We're tracking 44 different technologies that have 1,897 collective installs on Shoper stores in the Toys & Hobbies category.

  • Google Tag Manager is used by 65.3% of Shoper stores in the Toys & Hobbies category.
  • reCAPTCHA is used by 64.7% of Shoper stores in the Toys & Hobbies category.
  • Bing Ads is used by 63.5% of Shoper stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shoper stores.

Number Of Products Sold For Shoper Stores In The Toys & Hobbies Category

Here is the breakdown of Shoper stores in the Toys & Hobbies category by the number of products that they sell.

  • 17.8% of Shoper stores in the Toys & Hobbies category sell 1000 - 4999 different products.
  • 14.7% of Shoper stores in the Toys & Hobbies category sell 250 - 999 different products.
  • 13.5% of Shoper stores in the Toys & Hobbies category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
53
10 - 24
29
25 - 49
31
50 - 99
12
100 - 249
69
250 - 999
75
1000 - 4999
91
5000 - 9999
18
10000 - 24999
7
25000 - 99999
2

Top-level Domain Distribution For Shoper Stores In The Toys & Hobbies Category

The majority of Shoper stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 76.7% of Shoper stores in the Toys & Hobbies category have a .pl domain.
  • 7.1% of Shoper stores in the Toys & Hobbies category have a .com domain.
  • 5.3% of Shoper stores in the Toys & Hobbies category have a .com.pl domain.
Top-level Domain
Stores
.pl
391
.com
36
.com.pl
27
.eu
16
.shoparena.pl
11
.sklep.pl
7
.de
3
.fun
3
.fr
2
.net
2

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Kokonki
93,373
2018/06/15
TrixBrix.eu
143,511
2018/06/15
Maluje.pl
162,767
2018/01/19
MaterialyTkaniny
172,028
2016/12/30
zabawkowo.pl
196,354
2017/02/24

For more insights on Shoper stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
Oplotek
6,230,038
2026/02/20
sztukapolskiegodesignu.pl
5,965,712
2026/02/13
Hurtowniasylanails.p l
6,032,568
2026/02/13
Malowana Włóczka
6,349,393
2026/02/06
BIMLO
7,701,683
2026/02/06

Get more insights on Shoper stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
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  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
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  • Domain type
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