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Make-Up & Cosmetics stores on Magento

Updated Nov 28 2025

There are 571 live Magento stores in the Make-Up & Cosmetics category.

In this report, we'll cover the following essential statistics on Magento stores in the Make-Up & Cosmetics category.

Download a complete list of Magento stores the Make-Up & Cosmetics category with a paid account.
Create a free account to get a feel for the data we provide.

Growth of Make-Up & Cosmetics Stores On Magento

Here is the historical growth of stores on Magento in the Make-Up & Cosmetics category.

  • Magento stores in the Make-Up & Cosmetics category have decreased -44.4% quarter-over-quarter in 2025 Q3.
  • Magento stores in the Make-Up & Cosmetics category have increased 38% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
6
2017 Q2
15
2017 Q3
7
2017 Q4
7
2018 Q1
11
2018 Q2
45
2018 Q3
14
2018 Q4
13
2019 Q1
29
2019 Q2
9
2019 Q3
34
2019 Q4
13
2020 Q1
13
2020 Q2
15
2020 Q3
10
2020 Q4
19
2021 Q1
14
2021 Q2
16
2021 Q3
10
2021 Q4
8
2022 Q1
10
2022 Q2
6
2022 Q3
10
2022 Q4
7
2023 Q1
7
2023 Q2
7
2023 Q3
11
2023 Q4
17
2024 Q1
10
2024 Q2
15
2024 Q3
13
2024 Q4
7
2025 Q1
8
2025 Q2
16
2025 Q3
18
2025 Q4 (to date)
10
Active Store Count by Quarter

It's hard to know exactly when a Magento store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Magento Stores In The Make-Up & Cosmetics Category

Here are the top social media sites for Magento stores in the Make-Up & Cosmetics category.

  • Instagram is used by 68.7% of Magento stores in the Make-Up & Cosmetics category.
  • Facebook is used by 65.1% of Magento stores in the Make-Up & Cosmetics category.
  • YouTube is used by 27.5% of Magento stores in the Make-Up & Cosmetics category.
Type
Stores
Instagram
392
Facebook
372
YouTube
157
Twitter
111
LinkedIn
103
Pinterest
94
Tiktok
84
WhatsApp
49
Snapchat
7
Facebook Group
2

Contact Information On Magento Stores In The Make-Up & Cosmetics Category

Here are the top contact methods for Magento stores in the Make-Up & Cosmetics category.

  • 72.5% of Magento stores in the Make-Up & Cosmetics category provide a phone number on their website
  • 60.9% of Magento stores in the Make-Up & Cosmetics category have an email on their website
Type
Stores
Phone
414
Email
348

Top Countries For Magento Stores In The Make-Up & Cosmetics Category

Here are the top countries for Magento stores in the Make-Up & Cosmetics category.

  • 6.5% of Magento stores in the Make-Up & Cosmetics category are in Germany
  • 5.4% of Magento stores in the Make-Up & Cosmetics category are in United Kingdom
  • 5.3% of Magento stores in the Make-Up & Cosmetics category are in Spain
  • 5.1% of Magento stores in the Make-Up & Cosmetics category are in Brazil
Country
Stores
37
30
29
25
22
20

With a paid account, stores can also be segmented by region and city.

Top Magento Apps For Stores In The Make-Up & Cosmetics Category

Here are the top Magento apps, ordered by number of installs, across stores in the Make-Up & Cosmetics category.

  • 17.2% of Magento stores in the Make-Up & Cosmetics category have installed the Improved Layered Navigation Magento app.
  • 3.9% of Magento stores in the Make-Up & Cosmetics category have installed the AJAX Cart Pro Magento app.
  • 0.9% of Magento stores in the Make-Up & Cosmetics category have installed the Yotpo Reviews Magento app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Magento Stores In The Make-Up & Cosmetics Category

Many Magento merchants run third-party technologies on their store in addition to apps from the Magento App Store.

We're tracking 200 different technologies that have 4,471 collective installs on Magento stores in the Make-Up & Cosmetics category.

  • Google Tag Manager is used by 66.5% of Magento stores in the Make-Up & Cosmetics category.
  • Google Ads Pixel is used by 66.2% of Magento stores in the Make-Up & Cosmetics category.
  • Google Adsense is used by 65.7% of Magento stores in the Make-Up & Cosmetics category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Magento stores.

Number Of Products Sold For Magento Stores In The Make-Up & Cosmetics Category

Here is the breakdown of Magento stores in the Make-Up & Cosmetics category by the number of products that they sell.

  • 18.6% of Magento stores in the Make-Up & Cosmetics category sell 250 - 999 different products.
  • 16.5% of Magento stores in the Make-Up & Cosmetics category sell 1 - 9 different products.
  • 16.3% of Magento stores in the Make-Up & Cosmetics category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
94
10 - 24
36
25 - 49
51
50 - 99
18
100 - 249
93
250 - 999
106
1000 - 4999
74
5000 - 9999
13
10000 - 24999
13
25000 - 99999
5

Top-level Domain Distribution For Magento Stores In The Make-Up & Cosmetics Category

The majority of Magento stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 35.6% of Magento stores in the Make-Up & Cosmetics category have a .com domain.
  • 6.0% of Magento stores in the Make-Up & Cosmetics category have a .de domain.
  • 5.1% of Magento stores in the Make-Up & Cosmetics category have a .com.br domain.
Top-level Domain
Stores
.com
203
.de
34
.com.br
29
.it
21
.nl
18
.pl
18
.fr
17
.co.uk
16
.com.ua
12
.co.il
9

Top Stores In The Make-Up & Cosmetics Category

Here are the top 5 Make-Up & Cosmetics stores ordered by worldwide store rank.

Name
Domain
Rank
Created
DIOR Official Website
126
2016/12/30
PerfumerĂ­as Primor
1,687
2016/12/30
DRUNI.es
4,630
2019/07/26
Female Daily
13,311
2016/12/30
HD Brows®
18,228
2016/12/30

For more insights on Magento stores, create a free account and explore our data.

New Stores In The Make-Up & Cosmetics Category

Here are the top 5 most recent Make-Up & Cosmetics stores.

Name
Domain
Rank
Created
www.aoaocn.com
7,529,460
2025/11/28
Revolution Beauty
2,175,939
2025/11/21
Harico Global
4,993,725
2025/11/21
Dermanordic
3,421,024
2025/11/14
beautytime.ua
3,377,869
2025/11/14

Get more insights on Magento stores

Our search interface is easy to use and helps you find the Magento stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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