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The State of Litium in 2025

Updated Jul 4 2025

In this report, we'll cover the following essential statistics on Litium usage.

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Create a free account to get a feel for the data we provide.

Litium Growth

At present, there are 370 live stores running on the Litium platform.

Here is the historical growth of stores running Litium.

  • Litium stores decreased 0.0% quarter-over-quarter in 2025 Q2.
  • Litium stores increased 3% year-over-year in 2025 Q2.
Quarter
Active Stores
2024 Q2
359
2024 Q3
349
2024 Q4
357
2025 Q1
359
2025 Q2
370
2025 Q3 (to date)
370
Active Stores by Quarter
2024 Q22024 Q32024 Q42025 Q12025 Q22025 Q3050100150200250300350400

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Litium store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Litium Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 57.0% of Litium stores.
  • Instagram is used by 54.9% of Litium stores.
  • LinkedIn is used by 35.4% of Litium stores.
Type
Stores
Facebook
211
Instagram
203
LinkedIn
131
YouTube
86
Pinterest
41
Tiktok
7
Twitter
2
Facebook Group
1

Contact Information On Litium Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 86% of Litium stores have an email on their website
  • 50% of Litium stores provide a phone number on their website
Type
Stores
Email
319
Phone
186

Top Categories For Litium Stores

Here is the breakdown of industry verticals for stores on Litium.

  • 25.1% of Litium stores sell Home & Garden products.
  • 24.1% of Litium stores sell Health products.
  • 20.0% of Litium stores sell Apparel products.
Home & GardenHealthApparelBusiness & IndustrialAutos & VehiclesPeople & SocietyFood & DrinkComputersSportsArts & Entertainment

Top Countries For Litium Stores

Here are the top countries for stores using Litium.

  • 41.1% of Litium stores are in Sweden
  • 27.8% of Litium stores are in Norway
  • 7.8% of Litium stores are in Denmark
  • 5.4% of Litium stores are in Finland
SwedenNorwayDenmarkFinlandUnited KingdomUnited States

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Litium Stores

Here is the breakdown of Litium stores by the number of employees.

  • 90.3% of Litium stores have Unknown employees.
  • 3.0% of Litium stores have 10 - 24 employees.
  • 2.4% of Litium stores have 1 - 9 employees.
Employees
Stores
Unknown
334
1 - 9
9
10 - 24
11
25 - 49
5
50 - 99
6
100 - 249
4
1000 - 4999
1
Unknown1 - 910 - 2450 - 99

Number Of Products Sold For Litium Stores

Here is the breakdown of Litium stores by the number of products that they sell.

  • 33.8% of Litium stores sell 1 - 9 different products.
  • 16.5% of Litium stores sell 250 - 999 different products.
  • 11.6% of Litium stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
125
10 - 24
7
25 - 49
23
50 - 99
4
100 - 249
37
250 - 999
61
1000 - 4999
43
5000 - 9999
16
10000 - 24999
20
250000+
5
1 - 910 - 2425 - 49100 - 249250 - 9991000 - 49995000 - 999910000 - 24999

Top Technologies on Litium Stores

We're tracking 70 different technologies that have 2,230 collective installs on Litium stores.

  • Google Tag Manager is used by 90.8% of Litium stores.
  • Google Adsense is used by 90.3% of Litium stores.
  • Fastly CDN is used by 57.0% of Litium stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Litium stores.

Top Shipping Carriers Used By Litium Stores

  • PostNord is used by 7.3% of Litium stores.
  • UPS is used by 1.4% of Litium stores.
  • Fedex is used by 0.5% of Litium stores.

Here are the top 4 shipping carriers across all Litium stores.

Shipping Carrier
Stores
PostNord
27
UPS
5
Fedex
2
USPS
2

Litium Store Top-level Domain Distribution

Here is the top-level domain distribution for Litium stores.

  • 33.0% of Litium stores have a .se domain.
  • 27.6% of Litium stores have a .no domain.
  • 21.6% of Litium stores have a .com domain.
Top-level Domain
Stores
.se
122
.no
102
.com
80
.dk
27
.fi
20
.eu
4
.de
4
.tech
1
.app
1
.nl
1
.se.no.com.dk.fi

Top Litium Stores

Here are the top stores, powered by Litium, ordered by store rank.

Name
Domain
Rank
Created
www.gudrunsjoden.com
9,149
2016/12/30
ctek.com
14,972
2016/12/30
www.ohlins.com
17,735
2016/12/30
Boråstapeter
40,070
2017/10/27
MacArthur Co.
81,080
2016/12/30

New Litium Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Brand Equity Group AB
7,169,926
2025/06/20
HAKI
11,934,350
2025/06/20
Ewerman
13,297,514
2025/06/20
Hulténs
11,152,510
2025/06/06
Hafa
2,370,849
2025/05/23

Stores Switching to Litium From Other Platforms

Over the last 90 days, Litium has taken 6 merchants from competitive ecommerce platforms.

Platform
Stores
Custom CartCommentSoldWooCommerce

Here are the top stores that have switched to Litium from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Westerbergs
534,813
Custom Cart
2025/06/02
HILFA
1,195,842
Custom Cart
2025/05/18
Westerbergs
1,266,609
Custom Cart
2025/06/02
Westerbergs
2,181,337
Custom Cart
2025/06/02
SAM Nordic
2,319,624
WooCommerce
2025/04/30

Stores Switching from Litium To Other Platforms

Over the last 90 days, Litium has lost 1 merchants to competitive platforms.

Platform
Stores
WooCommerce

Here are the top Litium stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Bodyflight
618,933
WooCommerce
2025/05/11

Get more insights on Litium stores

Our search interface is easy to use and helps you find the Litium stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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