The State of Litium in 2025

In this report, we'll cover the following essential statistics on Litium usage.

• Litium growth
• Social media usage on Litium stores
• Contact information on Litium stores
• Top categories for Litium stores
• Top countries for Litium stores
• Number of employees for Litium stores
• Number of products sold for Litium stores
• Top Litium technologies
• Top Shipping Carriers used by Litium stores
• Litium store top-level domain distribution
• Top Litium stores
• New Litium stores
• Stores switching to Litium from other platforms

Litium Growth

At present, there are 380 live stores running on the Litium platform.

Here is the historical growth of stores running Litium.

• Litium stores increased 1.6% quarter-over-quarter in 2025 Q3.
• Litium stores increased 7% year-over-year in 2025 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Litium store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Litium Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 56.1% of Litium stores.
• Instagram is used by 56.1% of Litium stores.
• LinkedIn is used by 36.3% of Litium stores.

Contact Information On Litium Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 85% of Litium stores have an email on their website
• 52% of Litium stores provide a phone number on their website

Top Categories For Litium Stores

Here is the breakdown of industry verticals for stores on Litium.

• 28.4% of Litium stores sell Home & Garden products.
• 26.6% of Litium stores sell Health products.
• 22.1% of Litium stores sell Apparel products.

Top Countries For Litium Stores

Here are the top countries for stores using Litium.

• 41.3% of Litium stores are in Sweden
• 28.7% of Litium stores are in Norway
• 7.9% of Litium stores are in Denmark
• 5.8% of Litium stores are in Finland

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Litium Stores

Here is the breakdown of Litium stores by the number of employees.

• 90.3% of Litium stores have Unknown employees.
• 2.9% of Litium stores have 10 - 24 employees.
• 2.6% of Litium stores have 1 - 9 employees.

Number Of Products Sold For Litium Stores

Here is the breakdown of Litium stores by the number of products that they sell.

• 30.0% of Litium stores sell 1 - 9 different products.
• 17.9% of Litium stores sell 250 - 999 different products.
• 13.7% of Litium stores sell 1000 - 4999 different products.

Top Technologies on Litium Stores

We're tracking 72 different technologies that have 2,412 collective installs on Litium stores.

• Google Tag Manager is used by 88.9% of Litium stores.
• Google Ads Pixel is used by 88.2% of Litium stores.
• Google Adsense is used by 88.2% of Litium stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Litium stores.

Top Shipping Carriers Used By Litium Stores

• PostNord is used by 7.9% of Litium stores.
• UPS is used by 2.6% of Litium stores.
• Fedex is used by 1.6% of Litium stores.

Here are the top 5 shipping carriers across all Litium stores.

Litium Store Top-level Domain Distribution

Here is the top-level domain distribution for Litium stores.

• 31.8% of Litium stores have a .se domain.
• 28.7% of Litium stores have a .no domain.
• 21.1% of Litium stores have a .com domain.

Top Litium Stores

Here are the top stores, powered by Litium, ordered by store rank.

New Litium Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to Litium From Other Platforms

Over the last 90 days, Litium has taken 4 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Litium from competitive ecommerce platforms.

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