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The State of Litium in 2025

Updated Nov 28 2025

In this report, we'll cover the following essential statistics on Litium usage.

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Litium Growth

At present, there are 379 live stores running on the Litium platform.

Here is the historical growth of stores running Litium.

  • Litium stores increased 1.3% quarter-over-quarter in 2025 Q3.
  • Litium stores increased 7% year-over-year in 2025 Q3.
Quarter
Active Stores
2024 Q2
359
2024 Q3
349
2024 Q4
357
2025 Q1
359
2025 Q2
370
2025 Q3
374
2025 Q4 (to date)
379
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Litium store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Litium Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 56.7% of Litium stores.
  • Facebook is used by 56.2% of Litium stores.
  • LinkedIn is used by 36.4% of Litium stores.
Type
Stores
Instagram
215
Facebook
213
LinkedIn
138
YouTube
93
Pinterest
55
Tiktok
8
Twitter
2
Facebook Group
1

Contact Information On Litium Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 85% of Litium stores have an email on their website
  • 52% of Litium stores provide a phone number on their website
Type
Stores
Email
321
Phone
196

Top Categories For Litium Stores

Here is the breakdown of industry verticals for stores on Litium.

  • 29.6% of Litium stores sell Home & Garden products.
  • 25.9% of Litium stores sell Health products.
  • 22.2% of Litium stores sell Apparel products.

Top Countries For Litium Stores

Here are the top countries for stores using Litium.

  • 40.9% of Litium stores are in Sweden
  • 28.8% of Litium stores are in Norway
  • 7.9% of Litium stores are in Denmark
  • 5.8% of Litium stores are in Finland
Country
Stores
155
109
30
22
2

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Litium Stores

Here is the breakdown of Litium stores by the number of employees.

  • 90.2% of Litium stores have Unknown employees.
  • 2.9% of Litium stores have 10 - 24 employees.
  • 2.6% of Litium stores have 1 - 9 employees.
Employees
Stores
Unknown
342
1 - 9
10
10 - 24
11
25 - 49
5
50 - 99
6
100 - 249
4
1000 - 4999
1

Number Of Products Sold For Litium Stores

Here is the breakdown of Litium stores by the number of products that they sell.

  • 29.8% of Litium stores sell 1 - 9 different products.
  • 18.2% of Litium stores sell 250 - 999 different products.
  • 13.7% of Litium stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
113
10 - 24
19
25 - 49
13
50 - 99
7
100 - 249
34
250 - 999
69
1000 - 4999
52
5000 - 9999
10
10000 - 24999
20
25000 - 99999
7

Top Technologies on Litium Stores

We're tracking 72 different technologies that have 2,425 collective installs on Litium stores.

  • Google Tag Manager is used by 89.7% of Litium stores.
  • Google Ads Pixel is used by 88.9% of Litium stores.
  • Google Adsense is used by 88.9% of Litium stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Litium stores.

Top Shipping Carriers Used By Litium Stores

  • PostNord is used by 7.4% of Litium stores.
  • UPS is used by 2.9% of Litium stores.
  • Fedex is used by 1.6% of Litium stores.

Here are the top 6 shipping carriers across all Litium stores.

Shipping Carrier
Stores
PostNord
28
UPS
11
Fedex
6
USPS
2
DHL
1
DSV
1

Litium Store Top-level Domain Distribution

Here is the top-level domain distribution for Litium stores.

  • 31.4% of Litium stores have a .se domain.
  • 28.8% of Litium stores have a .no domain.
  • 21.4% of Litium stores have a .com domain.
Top-level Domain
Stores
.se
119
.no
109
.com
81
.dk
28
.fi
22
.eu
5
.de
4
.app
2
.co.uk
1
.dev
1

Top Litium Stores

Here are the top stores, powered by Litium, ordered by store rank.

Name
Domain
Rank
Created
Öhlins
5,696
2016/12/30
www.gudrunsjoden.com
10,474
2016/12/30
ctek.com
17,614
2016/12/30
Boråstapeter
49,753
2017/10/27
Ballingslöv
83,701
2016/12/30

New Litium Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
DLX Deluxe Music
8,565,325
2025/11/28
hundmanniskor.se
7,647,458
2025/11/14
Boråstapeter
13,493,196
2025/11/07
Startside Iseveien Optikk
4,395,422
2025/10/31
Sevan
6,549,546
2025/10/24

Stores Switching to Litium From Other Platforms

Over the last 90 days, Litium has taken 3 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Litium from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Heco
808,037
Magento
2025/10/24
www.monthlycup.com
1,577,394
Custom Cart
2025/11/03
Startside Optiker Rønning
5,173,072
Square Online
2025/11/05

Get more insights on Litium stores

Our search interface is easy to use and helps you find the Litium stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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