Toys & Hobbies stores on BASE

There are 1,228 live BASE stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on BASE stores in the Toys & Hobbies category.

• Growth of Toys & Hobbies stores on BASE
• Social media usage on BASE stores in the Toys & Hobbies category
• Contact information on BASE stores in the Toys & Hobbies category
• Top countries for BASE stores in the Toys & Hobbies category
• Number of products sold for BASE stores in the Toys & Hobbies category
• Top technologies for BASE stores in the Toys & Hobbies category
• Top-level domain distribution for BASE stores in the Toys & Hobbies category
• Top Toys & Hobbies stores on BASE
• New Toys & Hobbies stores on BASE

The most popular subcategories under Toys & Hobbies are:

• 74.0% of BASE stores in the Toys & Hobbies category sell Arts & Crafts products
• 4.5% of BASE stores in the Toys & Hobbies category sell Dolls products
• 3.6% of BASE stores in the Toys & Hobbies category sell Radio Control & Modeling products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On BASE

Here is the historical growth of stores on BASE in the Toys & Hobbies category.

• BASE stores in the Toys & Hobbies category have increased 24.0% quarter-over-quarter in 2025 Q3.
• BASE stores in the Toys & Hobbies category have increased 56% year-over-year in 2025 Q3.

It's hard to know exactly when a BASE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On BASE Stores In The Toys & Hobbies Category

Here are the top social media sites for BASE stores in the Toys & Hobbies category.

• Instagram is used by 70.2% of BASE stores in the Toys & Hobbies category.
• Twitter is used by 28.5% of BASE stores in the Toys & Hobbies category.
• Facebook is used by 28.0% of BASE stores in the Toys & Hobbies category.

Contact Information On BASE Stores In The Toys & Hobbies Category

Here are the top contact methods for BASE stores in the Toys & Hobbies category.

• 13.8% of BASE stores in the Toys & Hobbies category provide a phone number on their website
• 4.1% of BASE stores in the Toys & Hobbies category have an email on their website

Top Countries For BASE Stores In The Toys & Hobbies Category

Here are the top countries for BASE stores in the Toys & Hobbies category.

• 100.0% of BASE stores in the Toys & Hobbies category are in Japan

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Toys & Hobbies Category

We're tracking 18 different technologies that have 9,149 collective installs on BASE stores in the Toys & Hobbies category.

• Cloudflare is used by 100.0% of BASE stores in the Toys & Hobbies category.
• Cloudflare CDN is used by 100.0% of BASE stores in the Toys & Hobbies category.
• New Relic is used by 100.0% of BASE stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Number Of Products Sold For BASE Stores In The Toys & Hobbies Category

Here is the breakdown of BASE stores in the Toys & Hobbies category by the number of products that they sell.

• 68.0% of BASE stores in the Toys & Hobbies category sell 1 - 9 different products.
• 4.7% of BASE stores in the Toys & Hobbies category sell 10 - 24 different products.
• 3.7% of BASE stores in the Toys & Hobbies category sell 25 - 49 different products.

Top-level Domain Distribution For BASE Stores In The Toys & Hobbies Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

• 23.5% of BASE stores in the Toys & Hobbies category have a .com domain.
• 23.5% of BASE stores in the Toys & Hobbies category have a .in domain.
• 12.5% of BASE stores in the Toys & Hobbies category have a .base.shop domain.

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Get more insights on BASE stores

Our search interface is easy to use and helps you find the BASE stores that are relevant to you.

You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Third-party technologies
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

Filter on stores with Facebook accounts.

For more insights on BASE stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.

• The State of Ecommerce
• The State of BASE