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Toys & Hobbies stores on BASE

Updated Jun 5 2026

There are 1,263 live BASE stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on BASE stores in the Toys & Hobbies category.

Download a complete list of BASE stores the Toys & Hobbies category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Toys & Hobbies are:

  • 73.5% of BASE stores in the Toys & Hobbies category sell Arts & Crafts products
  • 4.8% of BASE stores in the Toys & Hobbies category sell Dolls products
  • 4.0% of BASE stores in the Toys & Hobbies category sell Radio Control & Modeling products

Here are the the top Toys & Hobbies subcategories by store count.

Social Media Usage On BASE Stores In The Toys & Hobbies Category

Here are the top social media sites for BASE stores in the Toys & Hobbies category.

  • Instagram is used by 68.5% of BASE stores in the Toys & Hobbies category.
  • Twitter is used by 27.2% of BASE stores in the Toys & Hobbies category.
  • Facebook is used by 26.9% of BASE stores in the Toys & Hobbies category.
Type
Stores
Instagram
865
Twitter
344
Facebook
340
YouTube
120
Tiktok
41
LinkedIn
4
Soundcloud
1
Facebook Group
1

Contact Information On BASE Stores In The Toys & Hobbies Category

Here are the top contact methods for BASE stores in the Toys & Hobbies category.

  • 14.2% of BASE stores in the Toys & Hobbies category provide a phone number on their website
  • 3.5% of BASE stores in the Toys & Hobbies category have an email on their website
Type
Stores
Phone
179
Email
44

Top Countries For BASE Stores In The Toys & Hobbies Category

Here are the top countries for BASE stores in the Toys & Hobbies category.

  • 100.0% of BASE stores in the Toys & Hobbies category are in Japan
Country
Stores
1,263

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Toys & Hobbies Category

We're tracking 22 different technologies that have 7,078 collective installs on BASE stores in the Toys & Hobbies category.

  • New Relic is used by 100.0% of BASE stores in the Toys & Hobbies category.
  • Cloudflare is used by 100.0% of BASE stores in the Toys & Hobbies category.
  • Cloudflare CDN is used by 100.0% of BASE stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Number Of Products Sold For BASE Stores In The Toys & Hobbies Category

Here is the breakdown of BASE stores in the Toys & Hobbies category by the number of products that they sell.

  • 68.3% of BASE stores in the Toys & Hobbies category sell 1 - 9 different products.
  • 4.2% of BASE stores in the Toys & Hobbies category sell 10 - 24 different products.
  • 3.5% of BASE stores in the Toys & Hobbies category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
862
10 - 24
53
25 - 49
44
50 - 99
14
100 - 249
38
250 - 999
19
1000 - 4999
1
5000 - 9999
6
10000 - 24999
2
25000 - 99999
1

Top-level Domain Distribution For BASE Stores In The Toys & Hobbies Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 23.1% of BASE stores in the Toys & Hobbies category have a .in domain.
  • 23.0% of BASE stores in the Toys & Hobbies category have a .com domain.
  • 13.2% of BASE stores in the Toys & Hobbies category have a .base.shop domain.
Top-level Domain
Stores
.in
292
.com
291
.base.shop
167
.theshop.jp
153
.jp
92
.official.ec
56
.handcrafted.jp
41
.buyshop.jp
31
.net
31
.base.ec
23

Top Stores In The Toys & Hobbies Category

Here are the top 0 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
www.tokyokirara.com
685,334
2020/05/01
www.mokeino.com
743,034
2022/07/15
www.fatlava.net
1,623,347
2019/05/24
www.kokoshop.jp
1,911,343
2019/06/21
www.hitsuji-ya.com
2,044,341
2016/12/30

For more insights on BASE stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 0 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
Uzu
12,848,678
2026/06/05
loveknit
12,784,644
2026/05/29
KRAFT WERK
13,022,698
2026/05/29
itsukitoy.base.shop
itsukitoy.base.shop
2,939,518
2026/05/22
shop.kotoori-ran.com
13,005,527
2026/05/22

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