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Beauty & Fitness stores on BASE

Updated Mar 13 2026

There are 2,411 live BASE stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on BASE stores in the Beauty & Fitness category.

Download a complete list of BASE stores the Beauty & Fitness category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Beauty & Fitness are:

  • 48.7% of BASE stores in the Beauty & Fitness category sell Face & Body Care products
  • 16.2% of BASE stores in the Beauty & Fitness category sell Hair Care products
  • 7.6% of BASE stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Social Media Usage On BASE Stores In The Beauty & Fitness Category

Here are the top social media sites for BASE stores in the Beauty & Fitness category.

  • Instagram is used by 61.1% of BASE stores in the Beauty & Fitness category.
  • Facebook is used by 23.3% of BASE stores in the Beauty & Fitness category.
  • Twitter is used by 20.2% of BASE stores in the Beauty & Fitness category.
Type
Stores
Instagram
1,472
Facebook
562
Twitter
486
YouTube
191
Tiktok
70
LinkedIn
7
Facebook Group
2
Pinterest
1

Contact Information On BASE Stores In The Beauty & Fitness Category

Here are the top contact methods for BASE stores in the Beauty & Fitness category.

  • 13.6% of BASE stores in the Beauty & Fitness category provide a phone number on their website
  • 2.6% of BASE stores in the Beauty & Fitness category have an email on their website
Type
Stores
Phone
328
Email
63

Top Countries For BASE Stores In The Beauty & Fitness Category

Here are the top countries for BASE stores in the Beauty & Fitness category.

  • 99.9% of BASE stores in the Beauty & Fitness category are in Japan
Country
Stores
2,409

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Beauty & Fitness Category

We're tracking 24 different technologies that have 17,873 collective installs on BASE stores in the Beauty & Fitness category.

  • New Relic is used by 99.9% of BASE stores in the Beauty & Fitness category.
  • Cloudflare CDN is used by 99.8% of BASE stores in the Beauty & Fitness category.
  • Cloudflare is used by 99.8% of BASE stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Technology
Stores
2,409
2,407
1,499

Number Of Products Sold For BASE Stores In The Beauty & Fitness Category

Here is the breakdown of BASE stores in the Beauty & Fitness category by the number of products that they sell.

  • 72.5% of BASE stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 3.0% of BASE stores in the Beauty & Fitness category sell 10 - 24 different products.
  • 2.8% of BASE stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
1,748
10 - 24
72
25 - 49
67
50 - 99
8
100 - 249
42
250 - 999
34
5000 - 9999
3
10000 - 24999
2
25000 - 99999
3
100000 - 249999
1

Top-level Domain Distribution For BASE Stores In The Beauty & Fitness Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 20.4% of BASE stores in the Beauty & Fitness category have a .in domain.
  • 19.7% of BASE stores in the Beauty & Fitness category have a .com domain.
  • 15.6% of BASE stores in the Beauty & Fitness category have a .base.shop domain.
Top-level Domain
Stores
.in
491
.com
474
.base.shop
377
.jp
229
.theshop.jp
212
.official.ec
204
.shopselect.net
75
.buyshop.jp
68
.net
53
.co.jp
42

Top Stores In The Beauty & Fitness Category

Here are the top 0 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
DAMI
1,302,129
2025/05/09
OUAT
1,719,009
2021/04/02
www.sockshakiko.com
1,771,216
2021/05/28
individual powered by BASE
2,097,996
2020/12/11
DEWYCEL日本公式ストア
2,139,782
2021/03/05

For more insights on BASE stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 0 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
correct.theshop.jp
6,498,901
2026/03/13
MITO TOKYO
mitoofficial.base.shop
7,062,395
2026/03/13
jnisa.official.ec
7,303,552
2026/03/13
wellabit
wellabit.base.shop
7,366,786
2026/03/13
CERENOVA Online
11,889,771
2026/03/13

Get more insights on BASE stores

Our search interface is easy to use and helps you find the BASE stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on BASE stores, create a free account and have a look for yourself.

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