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Beauty & Fitness stores on BASE

Updated Apr 3 2026

There are 2,416 live BASE stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on BASE stores in the Beauty & Fitness category.

Download a complete list of BASE stores the Beauty & Fitness category with a paid account.
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The most popular subcategories under Beauty & Fitness are:

  • 48.3% of BASE stores in the Beauty & Fitness category sell Face & Body Care products
  • 15.9% of BASE stores in the Beauty & Fitness category sell Hair Care products
  • 7.5% of BASE stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Social Media Usage On BASE Stores In The Beauty & Fitness Category

Here are the top social media sites for BASE stores in the Beauty & Fitness category.

  • Instagram is used by 61.2% of BASE stores in the Beauty & Fitness category.
  • Facebook is used by 23.4% of BASE stores in the Beauty & Fitness category.
  • Twitter is used by 20.2% of BASE stores in the Beauty & Fitness category.
Type
Stores
Instagram
1,479
Facebook
565
Twitter
489
YouTube
202
Tiktok
74
LinkedIn
8
Facebook Group
2
Pinterest
1

Contact Information On BASE Stores In The Beauty & Fitness Category

Here are the top contact methods for BASE stores in the Beauty & Fitness category.

  • 13.6% of BASE stores in the Beauty & Fitness category provide a phone number on their website
  • 2.6% of BASE stores in the Beauty & Fitness category have an email on their website
Type
Stores
Phone
329
Email
64

Top Countries For BASE Stores In The Beauty & Fitness Category

Here are the top countries for BASE stores in the Beauty & Fitness category.

  • 100.0% of BASE stores in the Beauty & Fitness category are in Japan
Country
Stores
2,416

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Beauty & Fitness Category

We're tracking 24 different technologies that have 16,426 collective installs on BASE stores in the Beauty & Fitness category.

  • New Relic is used by 100.0% of BASE stores in the Beauty & Fitness category.
  • Cloudflare is used by 99.9% of BASE stores in the Beauty & Fitness category.
  • Cloudflare CDN is used by 99.9% of BASE stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Number Of Products Sold For BASE Stores In The Beauty & Fitness Category

Here is the breakdown of BASE stores in the Beauty & Fitness category by the number of products that they sell.

  • 71.8% of BASE stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 3.0% of BASE stores in the Beauty & Fitness category sell 10 - 24 different products.
  • 2.9% of BASE stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
1,734
10 - 24
73
25 - 49
70
50 - 99
5
100 - 249
45
250 - 999
33
5000 - 9999
3
10000 - 24999
3
25000 - 99999
3
100000 - 249999
1

Top-level Domain Distribution For BASE Stores In The Beauty & Fitness Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 20.2% of BASE stores in the Beauty & Fitness category have a .in domain.
  • 19.5% of BASE stores in the Beauty & Fitness category have a .com domain.
  • 15.3% of BASE stores in the Beauty & Fitness category have a .base.shop domain.
Top-level Domain
Stores
.in
489
.com
470
.base.shop
369
.jp
235
.theshop.jp
219
.official.ec
214
.shopselect.net
68
.buyshop.jp
64
.net
52
.base.ec
44

Top Stores In The Beauty & Fitness Category

Here are the top 0 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
www.sockshakiko.com
1,506,344
2021/05/28
OUAT
1,780,950
2021/04/02
AWAI
www.awailife.shop
1,820,880
2024/11/15
【10FIT】筋トレ好きのフィットネスアパレルショップ
www.10fit.shop
1,846,090
2024/11/15
DEWYCEL日本公式ストア
2,153,027
2021/03/05

For more insights on BASE stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 0 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
parfumanzu
www.parfum-anzu.shop
6,866,273
2026/04/03
aromahref select
6,894,704
2026/04/03
REGINA LOCUS LVXL 40代以上向け高機能コスメ
13,589,004
2026/04/03
Cocon de Soie
13,667,937
2026/04/03
REVERT公式オンラインショップ
7,132,073
2026/03/27

Get more insights on BASE stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
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  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
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  • Domain type
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