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The State of Workarea in 2024

Updated Feb 23 2024

Workarea is an ecommerce platform acquired by VTEX in February 2021.

In this report, we'll cover the following essential statistics on Workarea usage.

Download a complete list of Workarea stores with a paid account.
Create a free account to get a feel for the data we provide.

Workarea Growth

At present, there are 10 live stores running on the Workarea platform.

Here is the historical growth of stores running Workarea.

  • Workarea stores increased 4.2% quarter-over-quarter in 2023 Q4.
  • Workarea stores increased 32% year-over-year in 2023 Q4.
Quarter
Active Stores
2021 Q2
39
2021 Q3
40
2021 Q4
41
2022 Q1
46
2022 Q2
42
2022 Q3
40
2022 Q4
36
2023 Q1
33
2023 Q2
24
2023 Q3
20
2023 Q4
15
2024 Q1 (to date)
10
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Workarea store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Workarea Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • LinkedIn is used by 80.0% of Workarea stores.
  • Facebook is used by 60.0% of Workarea stores.
  • Instagram is used by 60.0% of Workarea stores.
Type
Stores
LinkedIn
8
Facebook
6
Instagram
6
Twitter
4
Tiktok
4
YouTube
4
Pinterest
1

Contact Information On Workarea Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 100% of Workarea stores have an email on their website
  • 80% of Workarea stores provide a phone number on their website
Type
Stores
Email
10
Phone
8

Top Categories For Workarea Stores

Here is the breakdown of industry verticals for stores on Workarea.

  • 20.0% of Workarea stores sell Arts & Entertainment products.
  • 20.0% of Workarea stores sell Food & Drink products.
  • 20.0% of Workarea stores sell Home & Garden products.
  • 10.0% of Workarea stores sell Apparel products.

Top Countries For Workarea Stores

Here are the top countries for stores using Workarea.

  • 50.0% of Workarea stores are in United States
  • 40.0% of Workarea stores are in Canada
Country
Stores
4

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Workarea Stores

Here is the breakdown of Workarea stores by the number of employees.

  • 20.0% of Workarea stores have 100 - 249 employees.
  • 20.0% of Workarea stores have 25 - 49 employees.
  • 20.0% of Workarea stores have 50 - 99 employees.
Employees
Stores
Unknown
1
1 - 9
1
10 - 24
1
25 - 49
2
50 - 99
2
100 - 249
2
250 - 999
1

Number Of Products Sold For Workarea Stores

Here is the breakdown of Workarea stores by the number of products that they sell.

  • 40.0% of Workarea stores sell 1000 - 4999 different products.
  • 20.0% of Workarea stores sell 10000 - 24999 different products.
  • 20.0% of Workarea stores sell 25000 - 99999 different products.
Products Sold
Stores
1000 - 4999
4
10000 - 24999
2
25000 - 99999
2

Top Technologies on Workarea Stores

We're tracking 47 different technologies that have 136 collective installs on Workarea stores.

  • Google Adsense is used by 100.0% of Workarea stores.
  • Google Analytics is used by 100.0% of Workarea stores.
  • Google Tag Manager is used by 100.0% of Workarea stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Workarea stores.

Top Shipping Carriers Used By Workarea Stores

  • USPS is used by 40.0% of Workarea stores.
  • UPS is used by 30.0% of Workarea stores.
  • Fedex is used by 10.0% of Workarea stores.

Here are the top 3 shipping carriers across all Workarea stores.

Shipping Carrier
Stores
USPS
4
UPS
3
Fedex
1

Workarea Store Top-level Domain Distribution

.com is the most popular top-level domain for Workarea stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 70.0% of Workarea stores have a .com domain.
  • 10.0% of Workarea stores have a .ca domain.
  • 10.0% of Workarea stores have a .cloudfront.net domain.
Top-level Domain
Stores
.com
7
.ca
1
.cloudfront.net
1
.info
1

Top Workarea Stores

Here are the top stores, powered by Workarea, ordered by store rank.

Name
Domain
Rank
Created
Woodcraft Supply
887
2016/12/30
Design Toscano
3,469
2016/12/30
AndyMark, Inc
12,936
2018/11/09
Hatley
13,208
2018/02/23
Supply Box
351,323
2019/12/20

New Workarea Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
AndyMark Australia
11,453,544
2023/07/14
Cosmo Music
11,377,543
2023/06/30
Online groceries
3,128,029
2023/03/24
Supply Box
351,323
2019/12/20
AndyMark, Inc
12,936
2018/11/09

Stores Switching to Workarea From Other Platforms

Over the last 90 days, Workarea has taken 1 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Workarea from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Woodcraft Supply
887
Workarea
2024/02/12

Stores Switching from Workarea To Other Platforms

Over the last 90 days, Workarea has lost 3 merchants to competitive platforms.

Platform
Stores
1

Here are the top Workarea stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Woodcraft Supply
887
Workarea
2024/02/12
to Terrain
1,189
Custom Cart
2024/02/12
Ornament Shop
1,261,292
VTEX
2024/01/15

Get more insights on Workarea stores

Our search interface is easy to use and helps you find the Workarea stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Workarea stores, create a free account and have a look for yourself.