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Beauty & Fitness stores on SumUp

Updated Jan 30 2026

There are 1,021 live SumUp stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on SumUp stores in the Beauty & Fitness category.

Download a complete list of SumUp stores the Beauty & Fitness category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Beauty & Fitness are:

  • 59.3% of SumUp stores in the Beauty & Fitness category sell Face & Body Care products
  • 10.0% of SumUp stores in the Beauty & Fitness category sell Hair Care products
  • 9.3% of SumUp stores in the Beauty & Fitness category sell Spas & Beauty Services products

Here are the the top Beauty & Fitness subcategories by store count.

Growth of Beauty & Fitness Stores On SumUp

Here is the historical growth of stores on SumUp in the Beauty & Fitness category.

  • SumUp stores in the Beauty & Fitness category have decreased -75.5% quarter-over-quarter in 2025 Q4.
  • SumUp stores in the Beauty & Fitness category have increased 175% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
1
2018 Q2
1
2018 Q3
2
2018 Q4
1
2019 Q1
2
2019 Q2
1
2019 Q3
1
2019 Q4
1
2020 Q1
2
2020 Q2
5
2020 Q3
3
2020 Q4
1
2021 Q1
1
2021 Q2
3
2021 Q3
7
2021 Q4
6
2022 Q1
1
2022 Q2
4
2022 Q3
19
2022 Q4
36
2023 Q1
15
2023 Q2
69
2023 Q3
33
2023 Q4
166
2024 Q1
106
2024 Q2
63
2024 Q3
89
2024 Q4
40
2025 Q1
50
2025 Q2
82
2025 Q3
70
2025 Q4
110
2026 Q1 (to date)
27
Active Store Count by Quarter

It's hard to know exactly when a SumUp store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On SumUp Stores In The Beauty & Fitness Category

Here are the top social media sites for SumUp stores in the Beauty & Fitness category.

  • Instagram is used by 58.6% of SumUp stores in the Beauty & Fitness category.
  • Facebook is used by 38.3% of SumUp stores in the Beauty & Fitness category.
  • Pinterest is used by 3.6% of SumUp stores in the Beauty & Fitness category.
Type
Stores
Instagram
598
Facebook
391
Pinterest
37
Twitter
22
Facebook Group
3
WhatsApp
3
Tiktok
2
YouTube
1
LinkedIn
1

Contact Information On SumUp Stores In The Beauty & Fitness Category

Here are the top contact methods for SumUp stores in the Beauty & Fitness category.

  • 6.7% of SumUp stores in the Beauty & Fitness category have an email on their website
  • 4.7% of SumUp stores in the Beauty & Fitness category provide a phone number on their website
Type
Stores
Email
68
Phone
48

Top Countries For SumUp Stores In The Beauty & Fitness Category

Here are the top countries for SumUp stores in the Beauty & Fitness category.

  • 26.3% of SumUp stores in the Beauty & Fitness category are in United Kingdom
  • 9.6% of SumUp stores in the Beauty & Fitness category are in France
  • 3.5% of SumUp stores in the Beauty & Fitness category are in Switzerland
  • 1.8% of SumUp stores in the Beauty & Fitness category are in Brazil
Country
Stores
98
18
17
17
8

With a paid account, stores can also be segmented by region and city.

Top Technologies on SumUp Stores In The Beauty & Fitness Category

We're tracking 19 different technologies that have 5,782 collective installs on SumUp stores in the Beauty & Fitness category.

  • Google Ads Pixel is used by 100.0% of SumUp stores in the Beauty & Fitness category.
  • Google Adsense is used by 100.0% of SumUp stores in the Beauty & Fitness category.
  • Google Tag Manager is used by 100.0% of SumUp stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all SumUp stores.

Number Of Products Sold For SumUp Stores In The Beauty & Fitness Category

Here is the breakdown of SumUp stores in the Beauty & Fitness category by the number of products that they sell.

  • 28.5% of SumUp stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 4.3% of SumUp stores in the Beauty & Fitness category sell 10 - 24 different products.
  • 1.8% of SumUp stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
291
10 - 24
44
25 - 49
18
50 - 99
6
100 - 249
8
250 - 999
1

Top-level Domain Distribution For SumUp Stores In The Beauty & Fitness Category

The majority of SumUp stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 71.9% of SumUp stores in the Beauty & Fitness category have a .com domain.
  • 8.9% of SumUp stores in the Beauty & Fitness category have a .fr domain.
  • 6.9% of SumUp stores in the Beauty & Fitness category have a .co.uk domain.
Top-level Domain
Stores
.com
734
.fr
91
.co.uk
70
.de
17
.it
16
.ch
13
.nl
9
.uk
9
.com.br
7
.fi
7

Top Stores In The Beauty & Fitness Category

Here are the top 5 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Swiss Mountain Market
2,421,352
2022/12/16
Odaloire
2,555,058
2020/01/03
www.bullesdeschamps.com
2,574,708
2021/09/17
346 Barbershop
2,780,347
2025/12/26
la-vitrine-de-la-medina.com
3,003,203
2022/08/19

For more insights on SumUp stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 5 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
ZITT'O
7,177,065
2026/01/30
Yohoessential
7,893,242
2026/01/30
The Kids Yoga Classroom
8,840,495
2026/01/30
Boutique en ligne ONYA
12,504,905
2026/01/30
Olf’action
3,286,896
2026/01/23

Get more insights on SumUp stores

Our search interface is easy to use and helps you find the SumUp stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
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For more insights on SumUp stores, create a free account and have a look for yourself.

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Have a look at these other reports to get a taste for what you can do with Store Leads.