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SumUp Stores in Italy

Updated Jun 20 2025

There are 159 live SumUp stores in Italy.

In this report, we'll cover the following essential statistics on SumUp stores in Italy.

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SumUp Growth in Italy

  • SumUp stores in Italy increased 13.6% quarter-over-quarter in 2025 Q1.
  • SumUp stores in Italy increased 67% year-over-year in 2025 Q1.

Here is SumUp's quarter-over-quarter growth in Italy.

Quarter
Active Stores
2023 Q4
69
2024 Q1
84
2024 Q2
101
2024 Q3
128
2024 Q4
125
2025 Q1
140
2025 Q2 (to date)
159
Active Stores by Quarter
2023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q2020406080100120140160

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a SumUp store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For SumUp Stores In Italy

Here is the breakdown of industry verticals for SumUp stores in Italy.

  • 18.2% of SumUp stores in Italy sell Apparel products.
  • 15.7% of SumUp stores in Italy sell Food & Drink products.
  • 10.7% of SumUp stores in Italy sell Beauty & Fitness products.
NoneApparelFood & DrinkBeauty & FitnessHome & GardenComputersHealthPeople & SocietyBusiness & IndustrialArts & EntertainmentTravelGamesJobs & EducationConsumer Electronics

Social Media Usage On SumUp Stores In Italy

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 72.3% of SumUp stores in Italy.
  • Facebook is used by 52.2% of SumUp stores in Italy.
  • Twitter is used by 10.7% of SumUp stores in Italy.
Type
Stores
Instagram
115
Facebook
83
Twitter
17
Pinterest
10
WhatsApp
2
YouTube
1

Contact Information On SumUp Stores In Italy

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 14% of SumUp stores in Italy provide a phone number on their website
  • 9% of SumUp stores in Italy have an email on their website
Type
Stores
Phone
23
Email
15

Provinces With The Most SumUp Stores In Italy

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of SumUp stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 4 SumUp stores in Italy are based in Lombardy.
  • 3 SumUp stores in Italy are based in Lazio.
  • 3 SumUp stores in Italy are based in Sicily.

Cities With The Most SumUp Stores in Italy

Here is the city distribution of SumUp stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 140 SumUp stores in Italy are based in Unknown.
  • 2 SumUp stores in Italy are based in Rome.
  • 2 SumUp stores in Italy are based in Milan.

Number of Employees for SumUp stores in Italy

  • 99.4% of SumUp stores in Italy have Unknown employees.
  • 0.6% of SumUp stores in Italy have 100 - 249 employees.

Here is the breakdown of SumUp stores in Italy by the number of employees.

Employees
Stores
Unknown
158
100 - 249
1
Unknown

Top Shipping Carriers For SumUp Stores In Italy

  • 0.6% of SumUp stores in Italy ship by Fedex.

Here are the top shipping carriers for SumUp stores in Italy.

Shipping Carrier
Stores
Fedex
1

Top-level Domain Distribution For SumUp Stores In Italy

.com is the most common top-level domain, by far, for world-wide SumUp stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 79.9% of SumUp stores in Italy have a .it domain.
  • 18.2% of SumUp stores in Italy have a .com domain.
  • 0.6% of SumUp stores in Italy have a .net domain.

Here is the top-level domain distribution for SumUp stores in Italy.

Top-level Domain
Stores
.it
127
.com
29
.net
1
.info
1
.eu
1
.it.com

Top SumUp Stores In Italy

Here are the top stores in Italy ordered by worldwide store rank.

Name
Domain
Rank
Created
Lambruscolonga
2,795,593
2019/04/26
enotecalascaletta.it
2,879,767
2020/05/01
Cascina Sant'Eusebio
2,982,694
2024/04/05
asinodellago.it
2,999,132
2023/11/10
www.valbrembanashop.it
3,175,649
2020/01/17

Get more insights on SumUp stores

Our search interface is easy to use and helps you find the SumUp stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.