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The State of NinjaOS in 2024

Updated Oct 4 2024

In this report, we'll cover the following essential statistics on NinjaOS usage.

Download a complete list of NinjaOS stores with a paid account.
Create a free account to get a feel for the data we provide.

NinjaOS Growth

At present, there are 72 live stores running on the NinjaOS platform.

Here is the historical growth of stores running NinjaOS.

  • NinjaOS stores increased 9.6% quarter-over-quarter in 2024 Q3.
  • NinjaOS stores increased 88% year-over-year in 2024 Q3.
Quarter
Active Stores
2022 Q4
84
2023 Q1
105
2023 Q2
136
2023 Q3
127
2023 Q4
124
2024 Q1
112
2024 Q2
86
2024 Q3
74
2024 Q4 (to date)
72
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a NinjaOS store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On NinjaOS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • LinkedIn is used by 4.2% of NinjaOS stores.
Type
Stores
LinkedIn
3

Top Categories For NinjaOS Stores

Here is the breakdown of industry verticals for stores on NinjaOS.

  • 11.1% of NinjaOS stores sell Food & Drink products.
Category
Stores

Top Countries For NinjaOS Stores

Here are the top countries for stores using NinjaOS.

  • 36.1% of NinjaOS stores are in Singapore
  • 1.4% of NinjaOS stores are in Malaysia
  • 1.4% of NinjaOS stores are in Montenegro
  • 1.4% of NinjaOS stores are in Australia
Country
Stores

With a paid account, stores can also be segmented by region and city.

Number Of Employees For NinjaOS Stores

Here is the breakdown of NinjaOS stores by the number of employees.

  • 91.7% of NinjaOS stores have Unknown employees.
  • 4.2% of NinjaOS stores have 50 - 99 employees.
  • 1.4% of NinjaOS stores have 1 - 9 employees.
Employees
Stores
Unknown
66
1 - 9
1
10 - 24
1
25 - 49
1
50 - 99
3

Number Of Products Sold For NinjaOS Stores

Here is the breakdown of NinjaOS stores by the number of products that they sell.

  • 69.4% of NinjaOS stores sell 1 - 9 different products.
  • 4.2% of NinjaOS stores sell 10 - 24 different products.
  • 1.4% of NinjaOS stores sell 250 - 999 different products.
Products Sold
Stores
1 - 9
50
10 - 24
3
25 - 49
1
250 - 999
1

Top Technologies on NinjaOS Stores

We're tracking 21 different technologies that have 588 collective installs on NinjaOS stores.

  • Stripe is used by 94.4% of NinjaOS stores.
  • Google Tag Manager is used by 81.9% of NinjaOS stores.
  • Facebook Pixel is used by 79.2% of NinjaOS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all NinjaOS stores.

NinjaOS Store Top-level Domain Distribution

.com is the most popular top-level domain for NinjaOS stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 50.0% of NinjaOS stores have a .com domain.
  • 18.1% of NinjaOS stores have a .sg domain.
  • 15.3% of NinjaOS stores have a .com.sg domain.
Top-level Domain
Stores
.com
36
.sg
13
.com.sg
11
.co
3
.shop
3
.org.sg
2
.com.au
1
.me
1
.cloudfront.net
1
.asia
1

Top NinjaOS Stores

Here are the top stores, powered by NinjaOS, ordered by store rank.

Name
Domain
Rank
Created
springcourt.com.sg
219,001
2016/12/30
Mr Biryani
263,210
2020/08/28
FoodBarn
454,178
2017/01/27
Muthu`s Curry
525,094
2016/12/30
georges Singapore
534,777
2017/02/03

New NinjaOS Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
www.crustncrumbs.sg
3,645,928
2024/08/02
gourmetpantry.amclub.org.sg
11,568,668
2024/07/26
sweetcheeks.ninjapro.co
11,920,512
2024/02/02
order.morganfields.com.sg
13,003,107
2023/12/08
potmaster.com.sg
10,131,935
2023/06/09

Stores Switching to NinjaOS From Other Platforms

Over the last 90 days, NinjaOS has taken 2 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to NinjaOS from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
UP Shop
4,197,923
Shopify
2024/09/20
insidescoop.sg
9,949,736
Shopify
2024/08/16

Get more insights on NinjaOS stores

Our search interface is easy to use and helps you find the NinjaOS stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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