The State of NinjaOS in 2025

In this report, we'll cover the following essential statistics on NinjaOS usage.

• NinjaOS growth
• Social media usage on NinjaOS stores
• Contact information on NinjaOS stores
• Top categories for NinjaOS stores
• Top countries for NinjaOS stores
• Number of employees for NinjaOS stores
• Number of products sold for NinjaOS stores
• Top NinjaOS technologies
• NinjaOS store top-level domain distribution
• Top NinjaOS stores
• New NinjaOS stores
• Stores switching from NinjaOS to other platforms

NinjaOS Growth

At present, there are 52 live stores running on the NinjaOS platform.

Here is the historical growth of stores running NinjaOS.

• NinjaOS stores increased 4.0% quarter-over-quarter in 2025 Q1.
• NinjaOS stores decreased -55% year-over-year in 2025 Q1.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a NinjaOS store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On NinjaOS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• LinkedIn is used by 5.8% of NinjaOS stores.

Top Categories For NinjaOS Stores

Here is the breakdown of industry verticals for stores on NinjaOS.

• 9.6% of NinjaOS stores sell Food & Drink products.

Top Countries For NinjaOS Stores

Here are the top countries for stores using NinjaOS.

• 44.2% of NinjaOS stores are in Singapore
• 1.9% of NinjaOS stores are in Malaysia
• 1.9% of NinjaOS stores are in Australia

With a paid account, stores can also be segmented by region and city.

Number Of Employees For NinjaOS Stores

Here is the breakdown of NinjaOS stores by the number of employees.

• 88.5% of NinjaOS stores have Unknown employees.
• 3.8% of NinjaOS stores have 1 - 9 employees.
• 3.8% of NinjaOS stores have 50 - 99 employees.

Number Of Products Sold For NinjaOS Stores

Here is the breakdown of NinjaOS stores by the number of products that they sell.

• 67.3% of NinjaOS stores sell 1 - 9 different products.
• 9.6% of NinjaOS stores sell 10 - 24 different products.
• 3.8% of NinjaOS stores sell 25 - 49 different products.

Top Technologies on NinjaOS Stores

We're tracking 19 different technologies that have 455 collective installs on NinjaOS stores.

• Stripe is used by 94.2% of NinjaOS stores.
• Google Analytics is used by 80.8% of NinjaOS stores.
• Google Tag Manager is used by 78.8% of NinjaOS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all NinjaOS stores.

NinjaOS Store Top-level Domain Distribution

.com is the most popular top-level domain for NinjaOS stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 48.1% of NinjaOS stores have a .com domain.
• 21.2% of NinjaOS stores have a .sg domain.
• 19.2% of NinjaOS stores have a .com.sg domain.

Top NinjaOS Stores

Here are the top stores, powered by NinjaOS, ordered by store rank.

New NinjaOS Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching from NinjaOS To Other Platforms

Over the last 90 days, NinjaOS has lost 1 merchants to competitive platforms.

Here are the top NinjaOS stores that have recently changed to a competitive platform.

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