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Home Improvement stores on Magento

Updated Feb 20 2026

There are 4,092 live Magento stores in the Home Improvement category.

In this report, we'll cover the following essential statistics on Magento stores in the Home Improvement category.

Download a complete list of Magento stores the Home Improvement category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Home Improvement are:

  • 13.0% of Magento stores in the Home Improvement category sell Construction & Power Tools products
  • 11.8% of Magento stores in the Home Improvement category sell Plumbing products
  • 11.5% of Magento stores in the Home Improvement category sell Flooring products

Here are the the top Home Improvement subcategories by store count.

Growth of Home Improvement Stores On Magento

Here is the historical growth of stores on Magento in the Home Improvement category.

  • Magento stores in the Home Improvement category have decreased -42.9% quarter-over-quarter in 2025 Q4.
  • Magento stores in the Home Improvement category have increased 109% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
66
2017 Q2
79
2017 Q3
40
2017 Q4
76
2018 Q1
96
2018 Q2
386
2018 Q3
96
2018 Q4
85
2019 Q1
148
2019 Q2
89
2019 Q3
186
2019 Q4
62
2020 Q1
86
2020 Q2
61
2020 Q3
79
2020 Q4
95
2021 Q1
121
2021 Q2
129
2021 Q3
83
2021 Q4
50
2022 Q1
38
2022 Q2
41
2022 Q3
96
2022 Q4
44
2023 Q1
44
2023 Q2
59
2023 Q3
102
2023 Q4
115
2024 Q1
86
2024 Q2
72
2024 Q3
54
2024 Q4
57
2025 Q1
68
2025 Q2
69
2025 Q3
83
2025 Q4
119
2026 Q1 (to date)
68
Active Store Count by Quarter

It's hard to know exactly when a Magento store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Magento Stores In The Home Improvement Category

Here are the top social media sites for Magento stores in the Home Improvement category.

  • Facebook is used by 46.5% of Magento stores in the Home Improvement category.
  • Instagram is used by 39.4% of Magento stores in the Home Improvement category.
  • YouTube is used by 29.5% of Magento stores in the Home Improvement category.
Type
Stores
Facebook
1,903
Instagram
1,613
YouTube
1,207
LinkedIn
1,070
Twitter
809
Pinterest
531
WhatsApp
188
Tiktok
173
Facebook Group
15
Yelp
13

Contact Information On Magento Stores In The Home Improvement Category

Here are the top contact methods for Magento stores in the Home Improvement category.

  • 80.7% of Magento stores in the Home Improvement category provide a phone number on their website
  • 66.1% of Magento stores in the Home Improvement category have an email on their website
Type
Stores
Phone
3,301
Email
2,703

Top Countries For Magento Stores In The Home Improvement Category

Here are the top countries for Magento stores in the Home Improvement category.

  • 13.5% of Magento stores in the Home Improvement category are in United Kingdom
  • 13.2% of Magento stores in the Home Improvement category are in United States
  • 11.2% of Magento stores in the Home Improvement category are in Germany
  • 9.2% of Magento stores in the Home Improvement category are in Netherlands
Country
Stores
459
142
122
94
80
79

With a paid account, stores can also be segmented by region and city.

Top Magento Apps For Stores In The Home Improvement Category

Here are the top Magento apps, ordered by number of installs, across stores in the Home Improvement category.

  • 18.3% of Magento stores in the Home Improvement category have installed the Improved Layered Navigation Magento app.
  • 3.1% of Magento stores in the Home Improvement category have installed the AJAX Cart Pro Magento app.
  • 1.0% of Magento stores in the Home Improvement category have installed the Yotpo Reviews Magento app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Magento Stores In The Home Improvement Category

Many Magento merchants run third-party technologies on their store in addition to apps from the Magento App Store.

We're tracking 340 different technologies that have 31,798 collective installs on Magento stores in the Home Improvement category.

  • Google Tag Manager is used by 71.8% of Magento stores in the Home Improvement category.
  • Google Ads Pixel is used by 63.5% of Magento stores in the Home Improvement category.
  • Google Adsense is used by 63.0% of Magento stores in the Home Improvement category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Magento stores.

Number Of Products Sold For Magento Stores In The Home Improvement Category

Here is the breakdown of Magento stores in the Home Improvement category by the number of products that they sell.

  • 18.0% of Magento stores in the Home Improvement category sell 250 - 999 different products.
  • 14.0% of Magento stores in the Home Improvement category sell 1 - 9 different products.
  • 12.6% of Magento stores in the Home Improvement category sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
571
10 - 24
279
25 - 49
282
50 - 99
139
100 - 249
503
250 - 999
738
1000 - 4999
514
5000 - 9999
136
10000 - 24999
172
25000 - 99999
74

Top-level Domain Distribution For Magento Stores In The Home Improvement Category

The majority of Magento stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 34.8% of Magento stores in the Home Improvement category have a .com domain.
  • 10.3% of Magento stores in the Home Improvement category have a .de domain.
  • 10.1% of Magento stores in the Home Improvement category have a .co.uk domain.
Top-level Domain
Stores
.com
1,426
.de
423
.co.uk
412
.nl
280
.com.au
119
.fr
92
.com.br
78
.be
76
.hu
76
.it
61

Top Stores In The Home Improvement Category

Here are the top 5 Home Improvement stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Mizer
1,408
2017/10/27
HVACDirect.com
1,462
2018/10/12
Airthings
1,797
2021/04/23
Rockler
1,838
2019/08/23
80/20 Inc.
2,415
2016/12/30

For more insights on Magento stores, create a free account and explore our data.

New Stores In The Home Improvement Category

Here are the top 5 most recent Home Improvement stores.

Name
Domain
Rank
Created
haustechnik-blosa.de
5,649,446
2026/02/20
aquaheat-solutions.com
6,335,607
2026/02/20
www.aspectdoors.com.au
6,606,559
2026/02/20
Masterfire
12,882,053
2026/02/20
Vitória Parafusos
13,185,021
2026/02/20

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