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WooCommerce Stores in Estonia

Updated May 9 2025

There are 10,832 live WooCommerce stores in Estonia.

In this report, we'll cover the following essential statistics on WooCommerce stores in Estonia.

Download a complete list of WooCommerce stores in Estonia with a paid account.
Create a free account to get a feel for the data we provide.

WooCommerce Growth in Estonia

  • WooCommerce stores in Estonia increased 1.5% quarter-over-quarter in 2025 Q1.
  • WooCommerce stores in Estonia increased 16% year-over-year in 2025 Q1.

Here is WooCommerce's quarter-over-quarter growth in Estonia.

Quarter
Active Stores
2020 Q1
3,848
2020 Q2
4,161
2020 Q3
4,631
2020 Q4
4,183
2021 Q1
5,441
2021 Q2
5,638
2021 Q3
5,824
2021 Q4
5,983
2022 Q1
6,288
2022 Q2
6,564
2022 Q3
6,837
2022 Q4
6,988
2023 Q1
7,306
2023 Q2
8,261
2023 Q3
8,992
2023 Q4
7,547
2024 Q1
9,227
2024 Q2
9,909
2024 Q3
10,265
2024 Q4
10,473
2025 Q1
10,671
2025 Q2 (to date)
10,832
Active Stores by Quarter
2020 Q12020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q201,0002,0003,0004,0005,0006,0007,0008,0009,00010,00011,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For WooCommerce Stores In Estonia

Here is the breakdown of industry verticals for WooCommerce stores in Estonia.

  • 1.5% of WooCommerce stores in Estonia sell Home & Garden products.
  • 1.2% of WooCommerce stores in Estonia sell Apparel products.
  • 1.0% of WooCommerce stores in Estonia sell Food & Drink products.

Social Media Usage On WooCommerce Stores In Estonia

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 49.8% of WooCommerce stores in Estonia.
  • Instagram is used by 40.7% of WooCommerce stores in Estonia.
  • YouTube is used by 8.6% of WooCommerce stores in Estonia.
Type
Stores
Facebook
5,390
Instagram
4,405
YouTube
934
LinkedIn
584
Tiktok
290
Twitter
278
Pinterest
202
Facebook Group
156

Contact Information On WooCommerce Stores In Estonia

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 76% of WooCommerce stores in Estonia provide a phone number on their website
  • 73% of WooCommerce stores in Estonia have an email on their website
Type
Stores
Phone
8,251
Email
7,884

Provinces With The Most WooCommerce Stores In Estonia

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of WooCommerce stores in Estonia. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 776 WooCommerce stores in Estonia are based in Harju County.
  • 141 WooCommerce stores in Estonia are based in Tartu County.
  • 53 WooCommerce stores in Estonia are based in Pärnu County.

Cities With The Most WooCommerce Stores in Estonia

Here is the city distribution of WooCommerce stores in Estonia. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 9,735 WooCommerce stores in Estonia are based in Unknown.
  • 690 WooCommerce stores in Estonia are based in Tallinn.
  • 116 WooCommerce stores in Estonia are based in Tartu.
City
Stores
9,735
690
116
47
17
13
12
11
8
7
5
5

Top WooCommerce Apps in Estonia

Here are the top 10 apps, ordered by number of installs, across all WooCommerce stores in Estonia.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for WooCommerce stores in Estonia

  • 96.9% of WooCommerce stores in Estonia have Unknown employees.
  • 1.1% of WooCommerce stores in Estonia have 1 - 9 employees.
  • 0.6% of WooCommerce stores in Estonia have 10 - 24 employees.

Here is the breakdown of WooCommerce stores in Estonia by the number of employees.

Employees
Stores
Unknown
10,492
1 - 9
120
10 - 24
62
25 - 49
41
50 - 99
32
100 - 249
37
250 - 999
27
1000 - 4999
18
5000+
3
Unknown

Top Shipping Carriers For WooCommerce Stores In Estonia

  • 0.9% of WooCommerce stores in Estonia ship by DPD.
  • 0.6% of WooCommerce stores in Estonia ship by Itella.
  • 0.5% of WooCommerce stores in Estonia ship by UPS.

Here are the top shipping carriers for WooCommerce stores in Estonia.

Shipping Carrier
Stores
DPD
100
Itella
67
UPS
54
Fedex
35
USPS
12
Posti
9
PostNord
7
Australia Post
5
DHL
5
Royal Mail
5

Top-level Domain Distribution For WooCommerce Stores In Estonia

.com is the most common top-level domain, by far, for world-wide WooCommerce stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 86.8% of WooCommerce stores in Estonia have a .ee domain.
  • 7.1% of WooCommerce stores in Estonia have a .com domain.
  • 4.5% of WooCommerce stores in Estonia have a .eu domain.

Here is the top-level domain distribution for WooCommerce stores in Estonia.

Top-level Domain
Stores
.ee
9,400
.com
772
.eu
491
.net
26
.shop
15
.io
11
.online
9
.dev
8
.org
8
.co
7
.ee.com.eu

Top WooCommerce Stores In Estonia

Here are the top stores in Estonia ordered by worldwide store rank.

Name
Domain
Rank
Created
Geenius
46,787
2016/12/30
Tallinn, Copenhagen, Helsinki
59,934
2019/01/18
Ülemiste keskus
60,096
2017/01/27
Christinas Clinic
91,562
2019/12/06
Nopri talu
95,926
2016/12/30

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.