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The State of Tradift in 2024

Updated Jul 19 2024

In this report, we'll cover the following essential statistics on Tradift usage.

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Create a free account to get a feel for the data we provide.

Tradift Growth

At present, there are 687 live stores running on the Tradift platform.

Here is the historical growth of stores running Tradift.

  • Tradift stores increased 55.0% quarter-over-quarter in 2024 Q2.
Quarter
Active Stores
2023 Q4
502
2024 Q1
726
2024 Q2
676
2024 Q3 (to date)
687
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Tradift store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Tradift Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 23.6% of Tradift stores.
  • Facebook is used by 7.4% of Tradift stores.
  • YouTube is used by 5.4% of Tradift stores.
Type
Stores
Instagram
162
Facebook
51
YouTube
37
Twitter
37
Pinterest
1
WhatsApp
1
Tiktok
1

Contact Information On Tradift Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 18% of Tradift stores provide a phone number on their website
  • 16% of Tradift stores have an email on their website
Type
Stores
Phone
123
Email
109

Top Categories For Tradift Stores

Here is the breakdown of industry verticals for stores on Tradift.

  • 22.7% of Tradift stores sell Apparel products.
  • 11.6% of Tradift stores sell Beauty & Fitness products.
  • 2.8% of Tradift stores sell Home & Garden products.

Top Countries For Tradift Stores

Here are the top countries for stores using Tradift.

  • 33.3% of Tradift stores are in Nigeria
  • 0.1% of Tradift stores are in United States
  • 0.1% of Tradift stores are in India
Country
Stores
229
1

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Tradift Stores

Here is the breakdown of Tradift stores by the number of employees.

  • 100.0% of Tradift stores have Unknown employees.
Employees
Stores
Unknown
687

Number Of Products Sold For Tradift Stores

Here is the breakdown of Tradift stores by the number of products that they sell.

  • 2.0% of Tradift stores sell 1 - 9 different products.
  • 0.4% of Tradift stores sell 10 - 24 different products.
Products Sold
Stores
1 - 9
14
10 - 24
3

Top Technologies on Tradift Stores

We're tracking 17 different technologies that have 2,821 collective installs on Tradift stores.

  • Google Tag Manager is used by 100.0% of Tradift stores.
  • Google Analytics 4 is used by 100.0% of Tradift stores.
  • Google Adsense is used by 100.0% of Tradift stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Tradift stores.

Top Shipping Carriers Used By Tradift Stores

  • UPS is used by 0.4% of Tradift stores.
  • Fedex is used by 0.4% of Tradift stores.

Here are the top 2 shipping carriers across all Tradift stores.

Shipping Carrier
Stores
UPS
3
Fedex
3

Tradift Store Top-level Domain Distribution

.com is the most popular top-level domain for Tradift stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 75.3% of Tradift stores have a .com domain.
  • 23.7% of Tradift stores have a .com.ng domain.
  • 0.3% of Tradift stores have a .ng domain.
Top-level Domain
Stores
.com
517
.com.ng
163
.ng
2
.shop
2
.store
2
.co
1

Top Tradift Stores

Here are the top stores, powered by Tradift, ordered by store rank.

Name
Domain
Rank
Created
West African Fashion Clothing
1,975,436
2021/07/09
10ELEVEN
3,054,152
2023/04/14
Obsidian Cosmetics
3,884,557
2024/03/01
Moshinebabyandkids
3,911,287
2024/01/12
Moshinebabyandkids
3,911,288
2024/01/12

New Tradift Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Urban Trousers
7,103,833
2024/07/19
Urban Trousers
7,103,943
2024/07/19
Pilgrim
8,395,981
2024/07/19
Top Fashion
8,397,509
2024/07/19
Beauty By Jade
7,103,773
2024/07/12

Get more insights on Tradift stores

Our search interface is easy to use and helps you find the Tradift stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Tradift stores, create a free account and have a look for yourself.