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Toys & Hobbies stores on SHOPLINE

Updated Jan 30 2026

There are 496 live SHOPLINE stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on SHOPLINE stores in the Toys & Hobbies category.

Download a complete list of SHOPLINE stores the Toys & Hobbies category with a paid account.
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The most popular subcategories under Toys & Hobbies are:

  • 33.1% of SHOPLINE stores in the Toys & Hobbies category sell Arts & Crafts products
  • 7.7% of SHOPLINE stores in the Toys & Hobbies category sell Radio Control & Modeling products
  • 6.2% of SHOPLINE stores in the Toys & Hobbies category sell Dolls products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On SHOPLINE

Here is the historical growth of stores on SHOPLINE in the Toys & Hobbies category.

  • SHOPLINE stores in the Toys & Hobbies category have decreased -14.6% quarter-over-quarter in 2025 Q4.
  • SHOPLINE stores in the Toys & Hobbies category have increased 116% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
3
2018 Q1
3
2018 Q2
31
2018 Q3
7
2018 Q4
2
2019 Q1
3
2019 Q2
2
2019 Q3
4
2019 Q4
6
2020 Q1
6
2020 Q2
7
2020 Q3
9
2020 Q4
18
2021 Q1
17
2021 Q2
11
2021 Q3
15
2021 Q4
10
2022 Q1
5
2022 Q2
1
2022 Q3
20
2022 Q4
8
2023 Q1
11
2023 Q2
19
2023 Q3
14
2023 Q4
15
2024 Q1
17
2024 Q2
15
2024 Q3
21
2024 Q4
19
2025 Q1
20
2025 Q2
41
2025 Q3
37
2025 Q4
41
2026 Q1 (to date)
35
Active Store Count by Quarter

It's hard to know exactly when a SHOPLINE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On SHOPLINE Stores In The Toys & Hobbies Category

Here are the top social media sites for SHOPLINE stores in the Toys & Hobbies category.

  • Instagram is used by 36.9% of SHOPLINE stores in the Toys & Hobbies category.
  • Facebook is used by 36.7% of SHOPLINE stores in the Toys & Hobbies category.
  • YouTube is used by 16.1% of SHOPLINE stores in the Toys & Hobbies category.
Type
Stores
Instagram
183
Facebook
182
YouTube
80
Tiktok
39
Pinterest
27
WhatsApp
17
Facebook Group
12
LinkedIn
12
Twitter
11
Discord
1

Contact Information On SHOPLINE Stores In The Toys & Hobbies Category

Here are the top contact methods for SHOPLINE stores in the Toys & Hobbies category.

  • 72.6% of SHOPLINE stores in the Toys & Hobbies category have an email on their website
  • 34.3% of SHOPLINE stores in the Toys & Hobbies category provide a phone number on their website
Type
Stores
Email
360
Phone
170

Top Countries For SHOPLINE Stores In The Toys & Hobbies Category

Here are the top countries for SHOPLINE stores in the Toys & Hobbies category.

  • 35.5% of SHOPLINE stores in the Toys & Hobbies category are in United States
  • 26.8% of SHOPLINE stores in the Toys & Hobbies category are in Taiwan
  • 15.1% of SHOPLINE stores in the Toys & Hobbies category are in Hong Kong
  • 3.4% of SHOPLINE stores in the Toys & Hobbies category are in Singapore

With a paid account, stores can also be segmented by region and city.

Top Technologies on SHOPLINE Stores In The Toys & Hobbies Category

We're tracking 52 different technologies that have 3,068 collective installs on SHOPLINE stores in the Toys & Hobbies category.

  • Cloudflare is used by 56.9% of SHOPLINE stores in the Toys & Hobbies category.
  • Cloudflare CDN is used by 56.9% of SHOPLINE stores in the Toys & Hobbies category.
  • Hotjar is used by 42.9% of SHOPLINE stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all SHOPLINE stores.

Number Of Products Sold For SHOPLINE Stores In The Toys & Hobbies Category

Here is the breakdown of SHOPLINE stores in the Toys & Hobbies category by the number of products that they sell.

  • 13.1% of SHOPLINE stores in the Toys & Hobbies category sell 1 - 9 different products.
  • 11.1% of SHOPLINE stores in the Toys & Hobbies category sell 100 - 249 different products.
  • 10.7% of SHOPLINE stores in the Toys & Hobbies category sell 250 - 999 different products.
Products Sold
Stores
1 - 9
65
10 - 24
23
25 - 49
35
50 - 99
18
100 - 249
55
250 - 999
53
1000 - 4999
20
5000 - 9999
7
10000 - 24999
3

Top-level Domain Distribution For SHOPLINE Stores In The Toys & Hobbies Category

The majority of SHOPLINE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 65.5% of SHOPLINE stores in the Toys & Hobbies category have a .com domain.
  • 8.3% of SHOPLINE stores in the Toys & Hobbies category have a .com.tw domain.
  • 3.8% of SHOPLINE stores in the Toys & Hobbies category have a .shop domain.
Top-level Domain
Stores
.com
325
.com.tw
41
.shop
19
.com.hk
15
.co
11
.net
8
.tw
8
.sg
7
.co.uk
6
.live
6

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Denby
5,991
2017/06/30
Hobbyzone
18,079
2016/12/30
Official RolifeĀ® Shop
19,929
2020/07/03
ROKR
30,270
2020/07/17
www.bricksworld.com
38,530
2017/05/26

For more insights on SHOPLINE stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
Ercikwsk
6,748,206
2026/01/30
lonniebrownlee.shop
www.lonniebrownlee.shop
6,783,136
2026/01/30
Brimthra
6,980,127
2026/01/30
Ercikwsk
7,145,017
2026/01/30
sevten
sevten-mx.shop
7,549,059
2026/01/30

Get more insights on SHOPLINE stores

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  • Domain type
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