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Shopify Stores in Sweden

Updated Jul 11 2025

There are 18,742 live Shopify stores in Sweden.

In this report, we'll cover the following essential statistics on Shopify stores in Sweden.

Download a complete list of Shopify stores in Sweden with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Sweden

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Sweden increased 1.0% quarter-over-quarter in 2025 Q2.
  • Shopify stores in Sweden increased 17% year-over-year in 2025 Q2.

Here is Shopify's quarter-over-quarter growth in Sweden.

Quarter
Active Stores
2019 Q1
2,780
2019 Q2
3,276
2019 Q3
3,703
2019 Q4
4,166
2020 Q1
4,380
2020 Q2
4,910
2020 Q3
5,385
2020 Q4
6,218
2021 Q1
6,836
2021 Q2
7,550
2021 Q3
7,948
2021 Q4
8,360
2022 Q1
8,578
2022 Q2
9,301
2022 Q3
10,368
2022 Q4
12,513
2023 Q1
13,170
2023 Q2
13,616
2023 Q3
14,761
2023 Q4
16,008
2024 Q1
16,197
2024 Q2
15,841
2024 Q3
16,559
2024 Q4
17,507
2025 Q1
18,385
2025 Q2
18,564
2025 Q3 (to date)
18,742
Active Stores by Quarter
2019 Q12019 Q22019 Q32019 Q42020 Q12020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q22025 Q302,0004,0006,0008,00010,00012,00014,00016,00018,00020,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Sweden

Here is the breakdown of industry verticals for Shopify stores in Sweden.

  • 24.0% of Shopify stores in Sweden sell Apparel products.
  • 12.5% of Shopify stores in Sweden sell Home & Garden products.
  • 10.1% of Shopify stores in Sweden sell Beauty & Fitness products.
ApparelNoneHome & GardenBeauty & FitnessFood & DrinkSportsHealthArts & EntertainmentPeople & SocietyPets & AnimalsToys & HobbiesConsumer ElectronicsAutos & Vehicles

Social Media Usage On Shopify Stores In Sweden

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 48.4% of Shopify stores in Sweden.
  • Facebook is used by 27.7% of Shopify stores in Sweden.
  • Tiktok is used by 13.5% of Shopify stores in Sweden.
Type
Stores
Instagram
9,075
Facebook
5,195
Tiktok
2,539
YouTube
1,845
LinkedIn
1,215
Pinterest
862
Twitter
587
Facebook Group
87

Contact Information On Shopify Stores In Sweden

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 70% of Shopify stores in Sweden have an email on their website
  • 27% of Shopify stores in Sweden provide a phone number on their website
Type
Stores
Email
13,105
Phone
5,046

Shopify Plus Stores In Sweden

There are 345 Shopify Plus stores in Sweden. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Sweden

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 5,964 Shopify stores in Sweden are based in Stockholm County.
  • 2,724 Shopify stores in Sweden are based in Västra Götaland County.
  • 2,446 Shopify stores in Sweden are based in Skåne County.

Cities With The Most Shopify Stores in Sweden

Here is the city distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 4,464 Shopify stores in Sweden are based in Unknown.
  • 3,686 Shopify stores in Sweden are based in Stockholm.
  • 439 Shopify stores in Sweden are based in Gothenburg.
City
Stores
4,464
3,686
333
200
197
168
165
153

Top Shopify Apps in Sweden

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Sweden.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Sweden

  • 94.7% of Shopify stores in Sweden have Unknown employees.
  • 2.7% of Shopify stores in Sweden have 1 - 9 employees.
  • 1.1% of Shopify stores in Sweden have 10 - 24 employees.

Here is the breakdown of Shopify stores in Sweden by the number of employees.

Employees
Stores
Unknown
17,755
1 - 9
504
10 - 24
213
25 - 49
96
50 - 99
63
100 - 249
55
250 - 999
42
1000 - 4999
10
5000+
4
Unknown1 - 9

Top Shipping Carriers For Shopify Stores In Sweden

  • 14.2% of Shopify stores in Sweden ship by PostNord.
  • 5.6% of Shopify stores in Sweden ship by UPS.
  • 3.1% of Shopify stores in Sweden ship by Fedex.

Here are the top shipping carriers for Shopify stores in Sweden.

Shipping Carrier
Stores
PostNord
2,655
UPS
1,051
Fedex
584
USPS
275
DHL
160
Royal Mail
84
Correos
42
Canada Post
38
Australia Post
16
Posti
13

Top-level Domain Distribution For Shopify Stores In Sweden

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 42.7% of Shopify stores in Sweden have a .com domain.
  • 42.6% of Shopify stores in Sweden have a .se domain.
  • 2.5% of Shopify stores in Sweden have a .store domain.

Here is the top-level domain distribution for Shopify stores in Sweden.

Top-level Domain
Stores
.com
7,996
.se
7,975
.store
462
.shop
372
.dk
209
.eu
191
.co
163
.fi
134
.no
132
.nu
127
.com.se.store.shop

Top Shopify Stores In Sweden

Here are the top stores in Sweden ordered by worldwide store rank.

Name
Domain
Rank
Created
SNS - SNEAKERSNSTUFF
807
2016/12/30
Daniel Wellington EU
1,698
2016/12/30
J.Lindeberg
4,214
2016/12/30
Vogue Scandinavia
4,361
2020/09/18
Grimfrost
4,385
2017/01/06

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.