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Shopify Stores in Sweden

Updated Jan 9 2026

There are 22,275 live Shopify stores in Sweden.

In this report, we'll cover the following essential statistics on Shopify stores in Sweden.

Download a complete list of Shopify stores in Sweden with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Sweden

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Sweden decreased -0.3% quarter-over-quarter in 2025 Q4.
  • Shopify stores in Sweden increased 28% year-over-year in 2025 Q4.

Here is Shopify's quarter-over-quarter growth in Sweden.

Quarter
Active Stores
2019 Q1
2,780
2019 Q2
3,276
2019 Q3
3,703
2019 Q4
4,166
2020 Q1
4,380
2020 Q2
4,910
2020 Q3
5,385
2020 Q4
6,218
2021 Q1
6,836
2021 Q2
7,550
2021 Q3
7,948
2021 Q4
8,360
2022 Q1
8,578
2022 Q2
9,301
2022 Q3
10,368
2022 Q4
12,513
2023 Q1
13,170
2023 Q2
13,616
2023 Q3
14,761
2023 Q4
16,008
2024 Q1
16,197
2024 Q2
15,841
2024 Q3
16,559
2024 Q4
17,507
2025 Q1
18,385
2025 Q2
18,564
2025 Q3
19,600
2025 Q4
22,352
2026 Q1 (to date)
22,275
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Sweden

Here is the breakdown of industry verticals for Shopify stores in Sweden.

  • 22.0% of Shopify stores in Sweden sell Apparel products.
  • 12.5% of Shopify stores in Sweden sell Home & Garden products.
  • 10.6% of Shopify stores in Sweden sell Beauty & Fitness products.

Social Media Usage On Shopify Stores In Sweden

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 46.3% of Shopify stores in Sweden.
  • Facebook is used by 24.7% of Shopify stores in Sweden.
  • Tiktok is used by 13.9% of Shopify stores in Sweden.
Type
Stores
Instagram
10,309
Facebook
5,496
Tiktok
3,097
YouTube
1,991
LinkedIn
1,430
Pinterest
1,145
Twitter
537
Facebook Group
98

Contact Information On Shopify Stores In Sweden

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 71% of Shopify stores in Sweden have an email on their website
  • 26% of Shopify stores in Sweden provide a phone number on their website
Type
Stores
Email
15,718
Phone
5,892

Shopify Plus Stores In Sweden

There are 573 Shopify Plus stores in Sweden. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Sweden

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 7,036 Shopify stores in Sweden are based in Stockholm County.
  • 3,301 Shopify stores in Sweden are based in Västra Götaland County.
  • 3,002 Shopify stores in Sweden are based in Skåne County.

Cities With The Most Shopify Stores in Sweden

Here is the city distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 4,833 Shopify stores in Sweden are based in Unknown.
  • 4,257 Shopify stores in Sweden are based in Stockholm.
  • 500 Shopify stores in Sweden are based in Gothenburg.
City
Stores
4,833
4,257
415
237
217
210
204
183

Top Shopify Apps in Sweden

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Sweden.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Sweden

  • 94.9% of Shopify stores in Sweden have Unknown employees.
  • 2.5% of Shopify stores in Sweden have 1 - 9 employees.
  • 1.1% of Shopify stores in Sweden have 10 - 24 employees.

Here is the breakdown of Shopify stores in Sweden by the number of employees.

Employees
Stores
Unknown
21,134
1 - 9
565
10 - 24
245
25 - 49
131
50 - 99
74
100 - 249
62
250 - 999
48
1000 - 4999
11
5000+
5

Top Shipping Carriers For Shopify Stores In Sweden

  • 16.7% of Shopify stores in Sweden ship by PostNord.
  • 5.3% of Shopify stores in Sweden ship by UPS.
  • 3.1% of Shopify stores in Sweden ship by Fedex.

Here are the top shipping carriers for Shopify stores in Sweden.

Shipping Carrier
Stores
PostNord
3,722
UPS
1,180
Fedex
699
USPS
302
DHL
168
Royal Mail
111
Correos
60
Canada Post
53
Australia Post
23
China Post
15

Top-level Domain Distribution For Shopify Stores In Sweden

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 43.7% of Shopify stores in Sweden have a .se domain.
  • 41.3% of Shopify stores in Sweden have a .com domain.
  • 2.5% of Shopify stores in Sweden have a .store domain.

Here is the top-level domain distribution for Shopify stores in Sweden.

Top-level Domain
Stores
.se
9,725
.com
9,203
.store
562
.shop
429
.dk
282
.eu
230
.fi
205
.co
176
.no
171
.de
167

Top Shopify Stores In Sweden

Here are the top stores in Sweden ordered by worldwide store rank.

Name
Domain
Rank
Created
Vogue Scandinavia
1,453
2020/09/18
Daniel Wellington EU
3,142
2016/12/30
Grimfrost Webshop
12,002
2017/01/06
J.Lindeberg
15,257
2016/12/30
agood company
19,707
2019/03/01

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.