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Shopify Stores in Sweden

Updated Nov 28 2025

There are 21,964 live Shopify stores in Sweden.

In this report, we'll cover the following essential statistics on Shopify stores in Sweden.

Download a complete list of Shopify stores in Sweden with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Sweden

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Sweden increased 12.1% quarter-over-quarter in 2025 Q3.
  • Shopify stores in Sweden increased 18% year-over-year in 2025 Q3.

Here is Shopify's quarter-over-quarter growth in Sweden.

Quarter
Active Stores
2019 Q1
2,780
2019 Q2
3,276
2019 Q3
3,703
2019 Q4
4,166
2020 Q1
4,380
2020 Q2
4,910
2020 Q3
5,385
2020 Q4
6,218
2021 Q1
6,836
2021 Q2
7,550
2021 Q3
7,948
2021 Q4
8,360
2022 Q1
8,578
2022 Q2
9,301
2022 Q3
10,368
2022 Q4
12,513
2023 Q1
13,170
2023 Q2
13,616
2023 Q3
14,761
2023 Q4
16,008
2024 Q1
16,197
2024 Q2
15,841
2024 Q3
16,559
2024 Q4
17,507
2025 Q1
18,385
2025 Q2
18,564
2025 Q3
19,600
2025 Q4 (to date)
21,964
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Sweden

Here is the breakdown of industry verticals for Shopify stores in Sweden.

  • 22.2% of Shopify stores in Sweden sell Apparel products.
  • 12.8% of Shopify stores in Sweden sell Home & Garden products.
  • 10.8% of Shopify stores in Sweden sell Beauty & Fitness products.

Social Media Usage On Shopify Stores In Sweden

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 45.9% of Shopify stores in Sweden.
  • Facebook is used by 24.9% of Shopify stores in Sweden.
  • Tiktok is used by 13.8% of Shopify stores in Sweden.
Type
Stores
Instagram
10,077
Facebook
5,467
Tiktok
3,036
YouTube
1,961
LinkedIn
1,416
Pinterest
1,127
Twitter
542
Facebook Group
93

Contact Information On Shopify Stores In Sweden

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 71% of Shopify stores in Sweden have an email on their website
  • 26% of Shopify stores in Sweden provide a phone number on their website
Type
Stores
Email
15,487
Phone
5,789

Shopify Plus Stores In Sweden

There are 522 Shopify Plus stores in Sweden. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Sweden

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 6,924 Shopify stores in Sweden are based in Stockholm County.
  • 3,260 Shopify stores in Sweden are based in Västra Götaland County.
  • 2,997 Shopify stores in Sweden are based in Skåne County.

Cities With The Most Shopify Stores in Sweden

Here is the city distribution of Shopify stores in Sweden. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 4,793 Shopify stores in Sweden are based in Unknown.
  • 4,186 Shopify stores in Sweden are based in Stockholm.
  • 479 Shopify stores in Sweden are based in Gothenburg.
City
Stores
4,793
4,186
412
243
223
201
200
188

Top Shopify Apps in Sweden

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Sweden.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Sweden

  • 94.8% of Shopify stores in Sweden have Unknown employees.
  • 2.6% of Shopify stores in Sweden have 1 - 9 employees.
  • 1.1% of Shopify stores in Sweden have 10 - 24 employees.

Here is the breakdown of Shopify stores in Sweden by the number of employees.

Employees
Stores
Unknown
20,824
1 - 9
570
10 - 24
245
25 - 49
129
50 - 99
72
100 - 249
62
250 - 999
49
1000 - 4999
9
5000+
4

Top Shipping Carriers For Shopify Stores In Sweden

  • 16.4% of Shopify stores in Sweden ship by PostNord.
  • 5.4% of Shopify stores in Sweden ship by UPS.
  • 3.1% of Shopify stores in Sweden ship by Fedex.

Here are the top shipping carriers for Shopify stores in Sweden.

Shipping Carrier
Stores
PostNord
3,603
UPS
1,197
Fedex
685
USPS
307
DHL
167
Royal Mail
126
Correos
52
Canada Post
44
Australia Post
16
China Post
12

Top-level Domain Distribution For Shopify Stores In Sweden

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 43.5% of Shopify stores in Sweden have a .se domain.
  • 41.2% of Shopify stores in Sweden have a .com domain.
  • 2.5% of Shopify stores in Sweden have a .store domain.

Here is the top-level domain distribution for Shopify stores in Sweden.

Top-level Domain
Stores
.se
9,553
.com
9,054
.store
554
.shop
465
.dk
263
.eu
229
.fi
190
.co
171
.de
169
.no
163

Top Shopify Stores In Sweden

Here are the top stores in Sweden ordered by worldwide store rank.

Name
Domain
Rank
Created
Daniel Wellington EU
2,272
2016/12/30
Vogue Scandinavia
3,847
2020/09/18
Grimfrost Webshop
7,447
2017/01/06
Latitude 64°
13,328
2024/11/15
J.Lindeberg
14,507
2016/12/30

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.