The State of Oro in 2024

In this report, we'll cover the following essential statistics on Oro usage.

• Oro growth
• Social media usage on Oro stores
• Contact information on Oro stores
• Top categories for Oro stores
• Top countries for Oro stores
• Number of employees for Oro stores
• Number of products sold for Oro stores
• Top Oro technologies
• Top Shipping Carriers used by Oro stores
• Oro store top-level domain distribution
• Top Oro stores
• New Oro stores
• Stores switching to Oro from other platforms
• Stores switching from Oro to other platforms

Oro Growth

At present, there are 147 live stores running on the Oro platform.

Here is the historical growth of stores running Oro.

• Oro stores increased 156.5% quarter-over-quarter in 2024 Q2.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Oro store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Oro Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 40.1% of Oro stores.
• LinkedIn is used by 38.1% of Oro stores.
• Instagram is used by 27.9% of Oro stores.

Contact Information On Oro Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 54% of Oro stores provide a phone number on their website
• 34% of Oro stores have an email on their website

Top Categories For Oro Stores

Here is the breakdown of industry verticals for stores on Oro.

• 10.2% of Oro stores sell Home & Garden products.
• 6.8% of Oro stores sell Business & Industrial products.
• 4.8% of Oro stores sell Autos & Vehicles products.

Top Countries For Oro Stores

Here are the top countries for stores using Oro.

• 44.9% of Oro stores are in United States
• 8.8% of Oro stores are in France
• 7.5% of Oro stores are in Australia
• 5.4% of Oro stores are in Germany

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Oro Stores

Here is the breakdown of Oro stores by the number of employees.

• 91.2% of Oro stores have Unknown employees.
• 2.0% of Oro stores have 100 - 249 employees.
• 1.4% of Oro stores have 1 - 9 employees.

Number Of Products Sold For Oro Stores

Here is the breakdown of Oro stores by the number of products that they sell.

• 23.1% of Oro stores sell 250 - 999 different products.
• 12.2% of Oro stores sell 1000 - 4999 different products.
• 6.1% of Oro stores sell 10000 - 24999 different products.

Top Technologies on Oro Stores

We're tracking 61 different technologies that have 482 collective installs on Oro stores.

• Google Tag Manager is used by 70.7% of Oro stores.
• Symfony is used by 41.5% of Oro stores.
• reCAPTCHA is used by 24.5% of Oro stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Oro stores.

Top Shipping Carriers Used By Oro Stores

• UPS is used by 2.7% of Oro stores.
• Fedex is used by 2.0% of Oro stores.
• Polish Post is used by 1.4% of Oro stores.

Here are the top 7 shipping carriers across all Oro stores.

Oro Store Top-level Domain Distribution

.com is the most popular top-level domain for Oro stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 42.2% of Oro stores have a .com domain.
• 8.2% of Oro stores have a .fr domain.
• 7.5% of Oro stores have a .com.au domain.

Top Oro Stores

Here are the top stores, powered by Oro, ordered by store rank.

New Oro Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to Oro From Other Platforms

Over the last 90 days, Oro has taken 2 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Oro from competitive ecommerce platforms.

Stores Switching from Oro To Other Platforms

Over the last 90 days, Oro has lost 1 merchants to competitive platforms.

Here are the top Oro stores that have recently changed to a competitive platform.

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