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Toys & Hobbies stores on EasyStore

Updated Feb 6 2026

There are 136 live EasyStore stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on EasyStore stores in the Toys & Hobbies category.

Download a complete list of EasyStore stores the Toys & Hobbies category with a paid account.
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The most popular subcategories under Toys & Hobbies are:

  • 53.7% of EasyStore stores in the Toys & Hobbies category sell Arts & Crafts products
  • 7.4% of EasyStore stores in the Toys & Hobbies category sell Radio Control & Modeling products
  • 2.2% of EasyStore stores in the Toys & Hobbies category sell Building Toys products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On EasyStore

Here is the historical growth of stores on EasyStore in the Toys & Hobbies category.

  • EasyStore stores in the Toys & Hobbies category have increased 150.0% quarter-over-quarter in 2025 Q4.
  • EasyStore stores in the Toys & Hobbies category have decreased -60% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q3
2
2018 Q1
4
2018 Q2
4
2018 Q3
2
2018 Q4
4
2019 Q1
2
2019 Q3
2
2019 Q4
2
2020 Q1
3
2020 Q2
3
2020 Q3
2
2020 Q4
6
2021 Q1
4
2021 Q2
4
2021 Q3
4
2021 Q4
8
2022 Q1
3
2022 Q2
1
2022 Q3
7
2022 Q4
2
2023 Q1
7
2023 Q2
5
2023 Q3
6
2023 Q4
9
2024 Q1
3
2024 Q2
5
2024 Q3
3
2024 Q4
5
2025 Q1
4
2025 Q2
4
2025 Q3
6
2025 Q4
2
2026 Q1 (to date)
5
Active Store Count by Quarter

It's hard to know exactly when a EasyStore store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On EasyStore Stores In The Toys & Hobbies Category

Here are the top social media sites for EasyStore stores in the Toys & Hobbies category.

  • Instagram is used by 72.8% of EasyStore stores in the Toys & Hobbies category.
  • Facebook is used by 63.2% of EasyStore stores in the Toys & Hobbies category.
  • YouTube is used by 22.8% of EasyStore stores in the Toys & Hobbies category.
Type
Stores
Instagram
99
Facebook
86
YouTube
31
Tiktok
15
WhatsApp
13
Twitter
9
Facebook Group
6
Pinterest
1
LinkedIn
1

Contact Information On EasyStore Stores In The Toys & Hobbies Category

Here are the top contact methods for EasyStore stores in the Toys & Hobbies category.

  • 31.6% of EasyStore stores in the Toys & Hobbies category have an email on their website
  • 23.5% of EasyStore stores in the Toys & Hobbies category provide a phone number on their website
Type
Stores
Email
43
Phone
32

Top Countries For EasyStore Stores In The Toys & Hobbies Category

Here are the top countries for EasyStore stores in the Toys & Hobbies category.

  • 33.1% of EasyStore stores in the Toys & Hobbies category are in Malaysia
  • 24.3% of EasyStore stores in the Toys & Hobbies category are in Taiwan
  • 2.2% of EasyStore stores in the Toys & Hobbies category are in Singapore
  • 0.7% of EasyStore stores in the Toys & Hobbies category are in Germany
Country
Stores
33

With a paid account, stores can also be segmented by region and city.

Top Technologies on EasyStore Stores In The Toys & Hobbies Category

We're tracking 22 different technologies that have 551 collective installs on EasyStore stores in the Toys & Hobbies category.

  • Google Analytics is used by 99.3% of EasyStore stores in the Toys & Hobbies category.
  • YouTube Player is used by 94.1% of EasyStore stores in the Toys & Hobbies category.
  • Fastly CDN is used by 36.0% of EasyStore stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all EasyStore stores.

Number Of Products Sold For EasyStore Stores In The Toys & Hobbies Category

Here is the breakdown of EasyStore stores in the Toys & Hobbies category by the number of products that they sell.

  • 16.2% of EasyStore stores in the Toys & Hobbies category sell 250 - 999 different products.
  • 15.4% of EasyStore stores in the Toys & Hobbies category sell 25 - 49 different products.
  • 14.7% of EasyStore stores in the Toys & Hobbies category sell 1 - 9 different products.
Products Sold
Stores
1 - 9
20
10 - 24
14
25 - 49
21
50 - 99
2
100 - 249
20
250 - 999
22
1000 - 4999
16
5000 - 9999
1

Top-level Domain Distribution For EasyStore Stores In The Toys & Hobbies Category

The majority of EasyStore stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 69.9% of EasyStore stores in the Toys & Hobbies category have a .com domain.
  • 9.6% of EasyStore stores in the Toys & Hobbies category have a .co domain.
  • 5.1% of EasyStore stores in the Toys & Hobbies category have a .com.my domain.
Top-level Domain
Stores
.com
95
.co
13
.com.my
7
.com.tw
6
.my
5
.tw
5
.net
2
.online
1
.sg
1
.shop
1

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Ozel Jewellery Bangi
498,469
2018/06/15
www.shirotoys.com
721,991
2018/02/09
shirotoys.com
721,992
2018/02/02
BORNEONATIVE®
830,667
2017/08/25
Cookies And Charms
903,005
2021/09/03

For more insights on EasyStore stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
OPEN PLAYHOUSE
7,601,753
2026/02/06
OPEN PLAYHOUSE
7,755,694
2026/02/06
kukuzhu8.com
7,729,156
2026/01/30
PlayMart
7,754,140
2026/01/30
Chernkies & De90sCrafts
6,556,887
2026/01/02

Get more insights on EasyStore stores

Our search interface is easy to use and helps you find the EasyStore stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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