The State of Coachy in 2026

In this report, we'll cover the following essential statistics on Coachy usage.

• Coachy growth
• Social media usage on Coachy stores
• Contact information on Coachy stores
• Top categories for Coachy stores
• Top countries for Coachy stores
• Number of employees for Coachy stores
• Number of products sold for Coachy stores
• Top Coachy technologies
• Coachy store top-level domain distribution
• Top Coachy stores
• New Coachy stores
• Stores switching from Coachy to other platforms

Coachy Growth

At present, there are 394 live stores running on the Coachy platform.

Here is the historical growth of stores running Coachy.

• Coachy stores decreased -0.8% quarter-over-quarter in 2025 Q4.
• Coachy stores decreased -9% year-over-year in 2025 Q4.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Coachy store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Coachy Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Instagram is used by 28.2% of Coachy stores.
• Facebook is used by 21.6% of Coachy stores.
• YouTube is used by 13.7% of Coachy stores.

Contact Information On Coachy Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 22% of Coachy stores have an email on their website
• 1% of Coachy stores provide a phone number on their website

Top Categories For Coachy Stores

Here is the breakdown of industry verticals for stores on Coachy.

• 22.6% of Coachy stores sell Jobs & Education products.
• 9.6% of Coachy stores sell Computers products.
• 9.4% of Coachy stores sell People & Society products.

Top Countries For Coachy Stores

Here are the top countries for stores using Coachy.

• 25.9% of Coachy stores are in Germany
• 3.0% of Coachy stores are in Austria
• 2.3% of Coachy stores are in Switzerland
• 0.3% of Coachy stores are in Italy

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Coachy Stores

Here is the breakdown of Coachy stores by the number of employees.

• 99.2% of Coachy stores have Unknown employees.
• 0.3% of Coachy stores have 1 - 9 employees.
• 0.3% of Coachy stores have 100 - 249 employees.

Number Of Products Sold For Coachy Stores

Here is the breakdown of Coachy stores by the number of products that they sell.

• 40.1% of Coachy stores sell 1 - 9 different products.
• 2.5% of Coachy stores sell 25 - 49 different products.
• 1.8% of Coachy stores sell 100 - 249 different products.

Top Technologies on Coachy Stores

We're tracking 26 different technologies that have 595 collective installs on Coachy stores.

• Digistore24 is used by 45.2% of Coachy stores.
• Facebook Pixel is used by 24.1% of Coachy stores.
• Google Tag Manager is used by 22.1% of Coachy stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Coachy stores.

Coachy Store Top-level Domain Distribution

Here is the top-level domain distribution for Coachy stores.

• 52.0% of Coachy stores have a .net domain.
• 24.6% of Coachy stores have a .de domain.
• 12.9% of Coachy stores have a .com domain.

Top Coachy Stores

Here are the top stores, powered by Coachy, ordered by store rank.

New Coachy Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching from Coachy To Other Platforms

Over the last 90 days, Coachy has lost 3 merchants to competitive platforms.

Here are the top Coachy stores that have recently changed to a competitive platform.

Get more insights on Coachy stores

Our search interface is easy to use and helps you find the Coachy stores that are relevant to you.

You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Third-party technologies
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

Filter on stores with Facebook accounts.

For more insights on Coachy stores, create a free account and have a look for yourself.