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Sporting Goods stores on SumUp

Updated Jan 9 2026

There are 200 live SumUp stores in the Sporting Goods category.

In this report, we'll cover the following essential statistics on SumUp stores in the Sporting Goods category.

Download a complete list of SumUp stores the Sporting Goods category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Sporting Goods are:

  • 15.5% of SumUp stores in the Sporting Goods category sell Outdoors products
  • 4.0% of SumUp stores in the Sporting Goods category sell Fishing products
  • 2.5% of SumUp stores in the Sporting Goods category sell Hiking & Camping products

Here are the the top Sporting Goods subcategories by store count.

Growth of Sporting Goods Stores On SumUp

Here is the historical growth of stores on SumUp in the Sporting Goods category.

  • SumUp stores in the Sporting Goods category have decreased -80.0% quarter-over-quarter in 2025 Q4.
  • SumUp stores in the Sporting Goods category have increased 43% year-over-year in 2025 Q4.
Quarter
New Active Stores
2018 Q2
1
2019 Q1
1
2020 Q2
1
2021 Q2
1
2021 Q3
1
2022 Q1
1
2022 Q3
6
2022 Q4
6
2023 Q1
7
2023 Q2
20
2023 Q3
8
2023 Q4
48
2024 Q1
15
2024 Q2
13
2024 Q3
9
2024 Q4
7
2025 Q1
16
2025 Q2
15
2025 Q3
12
2025 Q4
10
2026 Q1 (to date)
2
Active Store Count by Quarter

It's hard to know exactly when a SumUp store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On SumUp Stores In The Sporting Goods Category

Here are the top social media sites for SumUp stores in the Sporting Goods category.

  • Instagram is used by 59.5% of SumUp stores in the Sporting Goods category.
  • Facebook is used by 43.0% of SumUp stores in the Sporting Goods category.
  • Twitter is used by 10.0% of SumUp stores in the Sporting Goods category.
Type
Stores
Instagram
119
Facebook
86
Twitter
20
Pinterest
4
YouTube
1

Contact Information On SumUp Stores In The Sporting Goods Category

Here are the top contact methods for SumUp stores in the Sporting Goods category.

  • 7.5% of SumUp stores in the Sporting Goods category have an email on their website
  • 5.0% of SumUp stores in the Sporting Goods category provide a phone number on their website
Type
Stores
Email
15
Phone
10

Top Countries For SumUp Stores In The Sporting Goods Category

Here are the top countries for SumUp stores in the Sporting Goods category.

  • 40.0% of SumUp stores in the Sporting Goods category are in United Kingdom
  • 8.0% of SumUp stores in the Sporting Goods category are in France
  • 4.0% of SumUp stores in the Sporting Goods category are in Switzerland
  • 3.0% of SumUp stores in the Sporting Goods category are in Germany

With a paid account, stores can also be segmented by region and city.

Top Technologies on SumUp Stores In The Sporting Goods Category

We're tracking 15 different technologies that have 1,127 collective installs on SumUp stores in the Sporting Goods category.

  • Google Ads Pixel is used by 100.0% of SumUp stores in the Sporting Goods category.
  • Google Adsense is used by 100.0% of SumUp stores in the Sporting Goods category.
  • Google Tag Manager is used by 100.0% of SumUp stores in the Sporting Goods category.

Here are the top 10 third-party technologies, ordered by number of installs, across all SumUp stores.

Number Of Products Sold For SumUp Stores In The Sporting Goods Category

Here is the breakdown of SumUp stores in the Sporting Goods category by the number of products that they sell.

  • 35.0% of SumUp stores in the Sporting Goods category sell 1 - 9 different products.
  • 4.5% of SumUp stores in the Sporting Goods category sell 10 - 24 different products.
  • 1.5% of SumUp stores in the Sporting Goods category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
70
10 - 24
9
25 - 49
3
50 - 99
2
100 - 249
3
250 - 999
2

Top-level Domain Distribution For SumUp Stores In The Sporting Goods Category

The majority of SumUp stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 62.5% of SumUp stores in the Sporting Goods category have a .com domain.
  • 11.5% of SumUp stores in the Sporting Goods category have a .co.uk domain.
  • 7.5% of SumUp stores in the Sporting Goods category have a .fr domain.
Top-level Domain
Stores
.com
125
.co.uk
23
.fr
15
.de
6
.fi
5
.ch
3
.at
2
.be
2
.es
2
.net
2

Top Stores In The Sporting Goods Category

Here are the top 5 Sporting Goods stores ordered by worldwide store rank.

Name
Domain
Rank
Created
BIKES ‘N COFFEE
2,098,343
2023/09/29
Mavs Toybox
2,526,866
2023/09/08
RockShop.ie
2,803,105
2025/01/10
One Angler
3,280,212
2025/05/02
Balls&more Tennis Store Leipzig
3,659,642
2020/05/01

For more insights on SumUp stores, create a free account and explore our data.

New Stores In The Sporting Goods Category

Here are the top 5 most recent Sporting Goods stores.

Name
Domain
Rank
Created
Créations équestres
6,817,001
2026/01/09
Comunicaciones BERMEJO sat
7,350,070
2026/01/02
LEADOUT PERFORMANCE
11,789,136
2025/12/26
Ebikeshop
12,203,395
2025/12/12
Tephon
12,321,704
2025/12/12

Get more insights on SumUp stores

Our search interface is easy to use and helps you find the SumUp stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on SumUp stores, create a free account and have a look for yourself.

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Have a look at these other reports to get a taste for what you can do with Store Leads.