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The State of Oddle in 2023

Updated Mar 24 2023

In this report, we'll cover the following essential statistics on Oddle usage.

Download a complete list of Oddle stores with a paid account.
Create a free account to get a feel for the data we provide.

Oddle Growth

At present, there are 474 live stores running on the Oddle platform.

Here is the historical growth of stores running Oddle.

  • Oddle stores increased 203.5% quarter-over-quarter in 2022 Q4.
  • Oddle stores increased 320% year-over-year in 2022 Q4.
Quarter
New Active Stores
2017 Q2
1
2018 Q2
6
2018 Q3
3
2018 Q4
2
2019 Q1
18
2019 Q2
4
2019 Q3
1
2019 Q4
2
2020 Q2
7
2020 Q3
1
2020 Q4
2
2021 Q1
7
2021 Q2
19
2021 Q3
17
2021 Q4
10
2022 Q1
4
2022 Q2
23
2022 Q3
12
2022 Q4
287
2023 Q1 (to date)
46
Cumulative Stores by Quarter

It's hard to know exactly when a Oddle store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Oddle Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 59.9% of Oddle stores.
  • Instagram is used by 52.1% of Oddle stores.
  • Twitter is used by 0.8% of Oddle stores.
Type
Stores
Facebook
284
Instagram
247
Twitter
4
YouTube
4
LinkedIn
1

Contact Information On Oddle Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 45% of Oddle stores have an email on their website
  • 2% of Oddle stores provide a phone number on their website
Type
Stores
Email
214
Phone
10
WhatsApp
6

Top Categories For Oddle Stores

Here is the breakdown of industry verticals for stores on Oddle.

  • 70.0% of Oddle stores sell Food & Drink products.
  • 0.6% of Oddle stores sell Home & Garden products.
  • 0.6% of Oddle stores sell Travel products.

Top Countries For Oddle Stores

Here are the top countries for stores using Oddle.

  • 82.5% of Oddle stores are in Montenegro
  • 8.9% of Oddle stores are in Singapore
  • 5.3% of Oddle stores are in Malaysia
  • 1.5% of Oddle stores are in Hong Kong
Country
Stores
2

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Oddle Stores

Here is the breakdown of Oddle stores by the number of employees.

  • 0.2% of Oddle stores have 10 - 24 employees.
  • 0.2% of Oddle stores have 100 - 249 employees.
Employees
Stores
10 - 24
1
100 - 249
1

Number Of Products Sold For Oddle Stores

Here is the breakdown of Oddle stores by the number of products that they sell.

  • 85.7% of Oddle stores sell 1 - 9 different products.
  • 1.1% of Oddle stores sell 10 - 24 different products.
  • 0.6% of Oddle stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
406
10 - 24
5
25 - 49
3
50 - 99
1
100 - 249
2
250 - 999
2

Top Technologies on Oddle Stores

We're tracking 24 different technologies that have 4,337 collective installs on Oddle stores.

  • Facebook Pixel is used by 100.0% of Oddle stores.
  • Snowplow is used by 100.0% of Oddle stores.
  • New Relic is used by 99.6% of Oddle stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Oddle stores.

Oddle Store Top-level Domain Distribution

Here is the top-level domain distribution for Oddle stores.

  • 82.5% of Oddle stores have a .me domain.
  • 8.9% of Oddle stores have a .com domain.
  • 3.2% of Oddle stores have a .com.sg domain.
Top-level Domain
Stores
.me
391
.com
42
.com.sg
15
.sg
11
.com.my
6
.hk
2
.my
2
.store
2
.delivery
1
.shop
1

Top Oddle Stores

Here are the top stores, powered by Oddle, ordered by store rank.

Name
Domain
Rank
Created
HJH Maimunah Landing Page
326,951
2016/12/30
www.fattycrabs.com
509,036
2016/12/30
Gula Cakery
517,179
2018/06/15
9s Seafood
744,474
2021/02/19
Food Folk
806,573
2019/09/06

New Oddle Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
theblackhole.oddle.me
2,201,751
2023/03/24
shop.visionresto.tw
7,920,248
2023/03/24
shop.conradsingaporeorchard.com.sg
1,930,330
2023/03/17
paradisedynastyhk.oddle.me
2,331,761
2023/03/17
Wolf Burgers
2,519,730
2023/03/17

Stores Switching to Oddle From Other Platforms

Over the last 90 days, Oddle has taken 1 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Oddle from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Sum Dim Sum
3,892,443
OpenCart
2023/03/21

Get more insights on Oddle stores

Our search interface is easy to use and helps you find the Oddle stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Oddle stores, create a free account and have a look for yourself.