The State of Launch Cart in 2025

In this report, we'll cover the following essential statistics on Launch Cart usage.

• Launch Cart growth
• Social media usage on Launch Cart stores
• Contact information on Launch Cart stores
• Top categories for Launch Cart stores
• Top countries for Launch Cart stores
• Number of employees for Launch Cart stores
• Number of products sold for Launch Cart stores
• Top Launch Cart technologies
• Top Shipping Carriers used by Launch Cart stores
• Launch Cart store top-level domain distribution
• Top Launch Cart stores
• New Launch Cart stores
• Stores switching to Launch Cart from other platforms
• Stores switching from Launch Cart to other platforms

Launch Cart Growth

At present, there are 1,194 live stores running on the Launch Cart platform.

Here is the historical growth of stores running Launch Cart.

• Launch Cart stores decreased -0.2% quarter-over-quarter in 2025 Q2.
• Launch Cart stores increased 14% year-over-year in 2025 Q2.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Launch Cart store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Launch Cart Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Instagram is used by 27.1% of Launch Cart stores.
• Facebook is used by 22.9% of Launch Cart stores.
• YouTube is used by 13.9% of Launch Cart stores.

Contact Information On Launch Cart Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 33% of Launch Cart stores have an email on their website
• 14% of Launch Cart stores provide a phone number on their website

Top Categories For Launch Cart Stores

Here is the breakdown of industry verticals for stores on Launch Cart.

• 27.3% of Launch Cart stores sell Apparel products.
• 8.7% of Launch Cart stores sell People & Society products.
• 6.8% of Launch Cart stores sell Arts & Entertainment products.

Top Countries For Launch Cart Stores

Here are the top countries for stores using Launch Cart.

• 11.3% of Launch Cart stores are in United States
• 1.9% of Launch Cart stores are in United Kingdom
• 0.4% of Launch Cart stores are in France
• 0.3% of Launch Cart stores are in Germany

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Launch Cart Stores

Here is the breakdown of Launch Cart stores by the number of employees.

• 100.0% of Launch Cart stores have Unknown employees.

Number Of Products Sold For Launch Cart Stores

Here is the breakdown of Launch Cart stores by the number of products that they sell.

• 42.8% of Launch Cart stores sell 1 - 9 different products.
• 2.4% of Launch Cart stores sell 250000+ different products.
• 2.3% of Launch Cart stores sell 10 - 24 different products.

Top Technologies on Launch Cart Stores

We're tracking 41 different technologies that have 3,913 collective installs on Launch Cart stores.

• reCAPTCHA is used by 95.4% of Launch Cart stores.
• YouTube Player is used by 76.8% of Launch Cart stores.
• Vimeo is used by 76.8% of Launch Cart stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Launch Cart stores.

Top Shipping Carriers Used By Launch Cart Stores

• Fedex is used by 42.8% of Launch Cart stores.
• USPS is used by 2.0% of Launch Cart stores.
• UPS is used by 0.6% of Launch Cart stores.

Here are the top 7 shipping carriers across all Launch Cart stores.

Launch Cart Store Top-level Domain Distribution

Here is the top-level domain distribution for Launch Cart stores.

• 48.3% of Launch Cart stores have a .store domain.
• 41.1% of Launch Cart stores have a .com domain.
• 2.2% of Launch Cart stores have a .org domain.

Top Launch Cart Stores

Here are the top stores, powered by Launch Cart, ordered by store rank.

New Launch Cart Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to Launch Cart From Other Platforms

Over the last 90 days, Launch Cart has taken 2 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Launch Cart from competitive ecommerce platforms.

Stores Switching from Launch Cart To Other Platforms

Over the last 90 days, Launch Cart has lost 3 merchants to competitive platforms.

Here are the top Launch Cart stores that have recently changed to a competitive platform.

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