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The State of Shopmatic in 2022

Updated Jan 21 2022

Shopmatic is an ecommerce platform focused on small businesses based in Asia.

In this report, we'll cover the following essential statistics on Shopmatic usage.

Download a complete list of Shopmatic stores with a paid account.
Create a free account to get a feel for the data we provide.

Shopmatic Growth

At present, there are 1,516 live stores running on the Shopmatic platform.

Here is the historical growth of stores running Shopmatic.

  • Shopmatic stores increased 5.0% quarter-over-quarter in 2021 Q4.
  • Shopmatic stores increased 64% year-over-year in 2021 Q4.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
1
2017 Q3
7
2018 Q2
146
2018 Q3
105
2018 Q4
37
2019 Q1
74
2019 Q2
61
2019 Q3
53
2019 Q4
57
2020 Q1
79
2020 Q2
69
2020 Q3
55
2020 Q4
165
2021 Q1
218
2021 Q2
120
2021 Q3
178
2021 Q4
71
2022 Q1 (to date)
14
Cumulative Stores by Quarter

It's hard to know exactly when a Shopmatic store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopmatic Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 42.7% of Shopmatic stores.
  • Instagram is used by 35.6% of Shopmatic stores.
  • YouTube is used by 7.6% of Shopmatic stores.
Type
Stores
Facebook
647
Instagram
540
YouTube
115
Twitter
109
LinkedIn
35
Pinterest
33
Facebook Group
5

Contact Information On Shopmatic Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 59% of Shopmatic stores have an email on their website
  • 12% of Shopmatic stores provide a phone number on their website
Type
Stores
Email
887
Phone
178

Top Categories For Shopmatic Stores

Here is the breakdown of industry verticals for stores on Shopmatic.

  • 26.4% of Shopmatic stores sell Apparel products.
  • 12.9% of Shopmatic stores sell Home & Garden products.
  • 11.1% of Shopmatic stores sell Food & Drink products.

Top Countries For Shopmatic Stores

Here are the top countries for stores using Shopmatic.

  • 72.0% of Shopmatic stores are in India
  • 26.6% of Shopmatic stores are in Singapore
  • 1.0% of Shopmatic stores are in Malaysia
  • 0.3% of Shopmatic stores are in Hong Kong
Country
Stores
1,091
403

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Shopmatic Stores

Here is the breakdown of Shopmatic stores by the number of employees.

  • 0.1% of Shopmatic stores have 1 - 9 employees.
Employees
Stores
1 - 9
1

Number Of Products Sold For Shopmatic Stores

Here is the breakdown of Shopmatic stores by the number of products that they sell.

  • 0.4% of Shopmatic stores sell 1 - 9 different products.
  • 0.4% of Shopmatic stores sell 100 - 249 different products.
  • 0.4% of Shopmatic stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
6
10 - 24
4
25 - 49
6
50 - 99
1
100 - 249
6
250 - 999
1
1000 - 4999
2

Top Technologies on Shopmatic Stores

We're tracking 16 different technologies that have 6,069 collective installs on Shopmatic stores.

  • New Relic is used by 99.9% of Shopmatic stores.
  • CleverTap is used by 99.9% of Shopmatic stores.
  • Google Ads Pixel is used by 99.7% of Shopmatic stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopmatic stores.

Top Shipping Carriers Used By Shopmatic Stores

  • Fedex is used by 3.2% of Shopmatic stores.
  • UPS is used by 1.1% of Shopmatic stores.
  • Delhivery is used by 0.1% of Shopmatic stores.

Here are the top 9 shipping carriers across all Shopmatic stores.

Shipping Carrier
Stores
Fedex
48
UPS
17
Delhivery
2
USPS
2
DHL
1
China Post
1
Royal Mail
1
Australia Post
1
Bluedart
1

Shopmatic Store Top-level Domain Distribution

.com is the most popular top-level domain for Shopmatic stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 73.0% of Shopmatic stores have a .com domain.
  • 16.2% of Shopmatic stores have a .in domain.
  • 2.4% of Shopmatic stores have a .co.in domain.
Top-level Domain
Stores
.com
1,107
.in
245
.co.in
37
.sg
35
.com.sg
24
.online
11
.co
9
.net
9
.org
9
.store
8

Top Shopmatic Stores

Here are the top stores, powered by Shopmatic, ordered by store rank.

Name
Domain
Rank
Created
Innocom Marketplace
292,570
2020/02/28
www.soapministry.com
399,448
2019/02/15
www.cavillaeyelashserum.com
531,835
2020/12/11
Wellie Batik
545,025
2019/04/05
Harleys Corner
746,307
2020/02/14

New Shopmatic Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
www.theoldbarber.sg
6,716,112
2022/01/21
arstextiles.com
6,978,080
2022/01/14
ecardsonline
7,232,036
2022/01/14
www.esevamitra.org
8,374,598
2022/01/14
socialhumour.myshopmatic.com
9,094,712
2022/01/14

Stores Switching to Shopmatic From Other Platforms

Over the last 90 days, Shopmatic has taken 5 merchants from competitive ecommerce platforms.

Platform
Stores
1

Here are the top stores that have switched to Shopmatic from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Namaskar Store
2,396,427
Custom Cart
2022/01/15
Infinity Stones
2,633,052
Shopify
2021/10/30
www.vksolar.in
6,417,073
Wix
2021/12/31
Retaillance
6,946,080
Shopify
2021/12/31
www.friendsretail.com
8,389,252
Shopify
2021/10/30

Stores Switching from Shopmatic To Other Platforms

Over the last 90 days, Shopmatic has lost 13 merchants to competitive platforms.

Platform
Stores
5
1

Here are the top Shopmatic stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.naturewell.in
1,848,352
Shopify
2021/11/16
PG Fashion Zone
2,896,653
WooCommerce
2021/11/16
//www.topalesagro.com
2,947,399
Wix
2021/11/09
www.yhimito.com
2,964,093
Wix
2021/12/19
Kalea
3,062,844
Shopify
2021/10/28

Get more insights on Shopmatic stores

Our search interface is easy to use and helps you find the Shopmatic stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopmatic stores, create a free account and have a look for yourself.