The State of wBuy in 2025

In this report, we'll cover the following essential statistics on wBuy usage.

• wBuy growth
• Social media usage on wBuy stores
• Contact information on wBuy stores
• Top categories for wBuy stores
• Top countries for wBuy stores
• Number of employees for wBuy stores
• Top wBuy technologies
• wBuy store top-level domain distribution
• Top wBuy stores
• New wBuy stores
• Stores switching from wBuy to other platforms

wBuy Growth

At present, there are 2 live stores running on the wBuy platform.

Here is the historical growth of stores running wBuy.

• wBuy stores increased 100.0% quarter-over-quarter in 2025 Q3.
• wBuy stores decreased -100% year-over-year in 2025 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a wBuy store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On wBuy Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• WhatsApp is used by 50.0% of wBuy stores.
• Instagram is used by 50.0% of wBuy stores.

Top Categories For wBuy Stores

Here is the breakdown of industry verticals for stores on wBuy.

• 50.0% of wBuy stores sell Beauty & Fitness products.

Top Countries For wBuy Stores

Here are the top countries for stores using wBuy.

With a paid account, stores can also be segmented by region and city.

Number Of Employees For wBuy Stores

Here is the breakdown of wBuy stores by the number of employees.

• 100.0% of wBuy stores have Unknown employees.

Top Technologies on wBuy Stores

We're tracking 8 different technologies that have 16 collective installs on wBuy stores.

• Facebook Pixel is used by 100.0% of wBuy stores.
• Google Ads Pixel is used by 100.0% of wBuy stores.
• Google Adsense is used by 100.0% of wBuy stores.

Here are the top 8 third-party technologies, ordered by number of installs, across all wBuy stores.

wBuy Store Top-level Domain Distribution

Here is the top-level domain distribution for wBuy stores.

• 50.0% of wBuy stores have a .shop domain.
• 50.0% of wBuy stores have a .store domain.

Top wBuy Stores

Here are the top stores, powered by wBuy, ordered by store rank.

New wBuy Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching from wBuy To Other Platforms

Over the last 90 days, wBuy has lost 3 merchants to competitive platforms.

Here are the top wBuy stores that have recently changed to a competitive platform.

Get more insights on wBuy stores

Our search interface is easy to use and helps you find the wBuy stores that are relevant to you.

You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Third-party technologies
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

Filter on stores with Facebook accounts.

For more insights on wBuy stores, create a free account and have a look for yourself.