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Wix Stores in Italy

Updated Jun 20 2025

There are 10,462 live Wix stores in Italy.

In this report, we'll cover the following essential statistics on Wix stores in Italy.

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Wix Growth in Italy

  • Wix stores in Italy increased 27.2% quarter-over-quarter in 2025 Q1.
  • Wix stores in Italy increased 28% year-over-year in 2025 Q1.

Here is Wix's quarter-over-quarter growth in Italy.

Quarter
Active Stores
2020 Q2
3,867
2020 Q3
3,672
2020 Q4
3,561
2021 Q1
3,926
2021 Q2
2,129
2021 Q3
8,997
2021 Q4
9,072
2022 Q1
10,275
2022 Q2
8,155
2022 Q3
7,846
2022 Q4
6,874
2023 Q1
6,330
2023 Q2
6,078
2023 Q3
6,393
2023 Q4
6,769
2024 Q1
6,436
2024 Q2
6,800
2024 Q3
6,952
2024 Q4
7,740
2025 Q1
8,224
2025 Q2 (to date)
10,462
Active Stores by Quarter
2020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q201,0002,0003,0004,0005,0006,0007,0008,0009,00010,00011,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Wix store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Wix Stores In Italy

Here is the breakdown of industry verticals for Wix stores in Italy.

  • 12.8% of Wix stores in Italy sell Apparel products.
  • 11.5% of Wix stores in Italy sell Food & Drink products.
  • 7.4% of Wix stores in Italy sell Beauty & Fitness products.
NoneApparelFood & DrinkBeauty & FitnessArts & EntertainmentHome & GardenTravelHealthBusiness & IndustrialPeople & SocietySportsAutos & VehiclesJobs & Education

Social Media Usage On Wix Stores In Italy

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 63.6% of Wix stores in Italy.
  • Facebook is used by 49.7% of Wix stores in Italy.
  • YouTube is used by 9.9% of Wix stores in Italy.
Type
Stores
Instagram
6,656
Facebook
5,202
YouTube
1,035
LinkedIn
558
Tiktok
548
Twitter
508
WhatsApp
370
Pinterest
288

Contact Information On Wix Stores In Italy

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 65% of Wix stores in Italy have an email on their website
  • 58% of Wix stores in Italy provide a phone number on their website
Type
Stores
Email
6,749
Phone
6,037

Provinces With The Most Wix Stores In Italy

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Wix stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 691 Wix stores in Italy are based in Lombardia.
  • 442 Wix stores in Italy are based in Lazio.
  • 384 Wix stores in Italy are based in Veneto.
Province
Stores
691
442
384
279
256
238
223
138
133
117
102
100

Cities With The Most Wix Stores in Italy

Here is the city distribution of Wix stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 6,547 Wix stores in Italy are based in Unknown.
  • 210 Wix stores in Italy are based in Milano.
  • 181 Wix stores in Italy are based in Roma.
City
Stores
6,547
210
181
102
85
70
47
46
43
38
36
33
28
26

Number of Employees for Wix stores in Italy

  • 99.7% of Wix stores in Italy have Unknown employees.
  • 0.1% of Wix stores in Italy have 1 - 9 employees.
  • 0.1% of Wix stores in Italy have 25 - 49 employees.

Here is the breakdown of Wix stores in Italy by the number of employees.

Employees
Stores
Unknown
10,427
1 - 9
14
10 - 24
1
25 - 49
10
50 - 99
4
100 - 249
1
250 - 999
3
1000 - 4999
2
Unknown

Top Shipping Carriers For Wix Stores In Italy

  • 0.6% of Wix stores in Italy ship by UPS.
  • 0.2% of Wix stores in Italy ship by Fedex.
  • 0.1% of Wix stores in Italy ship by Royal Mail.

Here are the top shipping carriers for Wix stores in Italy.

Shipping Carrier
Stores
UPS
68
Fedex
25
Royal Mail
6
USPS
4
TNT
2
China Post
1
Canada Post
1
Japan Post
1
DHL
1

Top-level Domain Distribution For Wix Stores In Italy

.com is the most common top-level domain, by far, for world-wide Wix stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 53.6% of Wix stores in Italy have a .com domain.
  • 37.2% of Wix stores in Italy have a .it domain.
  • 2.4% of Wix stores in Italy have a .net domain.

Here is the top-level domain distribution for Wix stores in Italy.

Top-level Domain
Stores
.com
5,607
.it
3,896
.net
256
.org
139
.shop
116
.eu
87
.store
68
.info
55
.online
30
.art
24
.com.it.net

Top Wix Stores In Italy

Here are the top stores in Italy ordered by worldwide store rank.

Name
Domain
Rank
Created
www.tuscan-wine-tours.com
61,916
2016/12/30
Nessun Dorma
103,146
2018/06/15
Gattonero
114,966
2021/02/19
AC diagnosis
120,009
2020/05/01
Pino's Sandwiches
129,839
2022/09/02

Get more insights on Wix stores

Our search interface is easy to use and helps you find the Wix stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.