Check out our new Chrome Extension.

The State of Ochre in 2021

Updated Nov 19 2021

In this report, we'll cover the following essential statistics on Ochre usage.

Download a complete list of Ochre stores with a paid account.
Create a free account to get a feel for the data we provide.

Ochre Growth

At present, there are 302 live stores running on the Ochre platform.

Here is the historical growth of stores running Ochre.

  • Ochre stores increased 11.4% quarter-over-quarter in 2021 Q3.
  • Ochre stores increased 762% year-over-year in 2021 Q3.
Quarter
New Active Stores
2017 Q2
1
2018 Q1
2
2018 Q2
5
2019 Q1
4
2019 Q2
1
2019 Q4
3
2020 Q1
4
2020 Q2
4
2020 Q3
4
2020 Q4
6
2021 Q1
72
2021 Q2
151
2021 Q3
30
2021 Q4 (to date)
9
Cumulative Stores by Quarter

It's hard to know exactly when a Ochre store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Ochre Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 42.4% of Ochre stores.
  • Twitter is used by 39.7% of Ochre stores.
  • Instagram is used by 38.4% of Ochre stores.
Type
Stores
Facebook
128
Twitter
120
Instagram
116
YouTube
65
Tiktok
1
Facebook Group
1

Contact Information On Ochre Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 5% of Ochre stores have an email on their website
  • 0% of Ochre stores provide a phone number on their website
Type
Stores
Email
15
Phone
1

Top Categories For Ochre Stores

Here is the breakdown of industry verticals for stores on Ochre.

  • 76.5% of Ochre stores sell Arts & Entertainment products.
  • 3.0% of Ochre stores sell Apparel products.
  • 2.0% of Ochre stores sell Computers products.

Top Countries For Ochre Stores

Here are the top countries for stores using Ochre.

  • 12.9% of Ochre stores are in United Kingdom
  • 4.6% of Ochre stores are in United States
  • 1.7% of Ochre stores are in France
  • 0.7% of Ochre stores are in Australia

With a paid account, stores can also be segmented by region and city.

Number Of Products Sold For Ochre Stores

Here is the breakdown of Ochre stores by the number of products that they sell.

  • 3.0% of Ochre stores sell 1 - 9 different products.
  • 1.3% of Ochre stores sell 10 - 24 different products.
  • 0.7% of Ochre stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
9
10 - 24
4
25 - 49
2
50 - 99
1
100 - 249
2
250 - 999
1
1000 - 4999
1
25000 - 99999
1

Top Technologies on Ochre Stores

We're tracking 12 different technologies that have 1,190 collective installs on Ochre stores.

  • Google Tag Manager is used by 98.7% of Ochre stores.
  • Zendesk is used by 98.7% of Ochre stores.
  • Facebook SDK is used by 64.6% of Ochre stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Ochre stores.

Top Shipping Carriers Used By Ochre Stores

  • Royal Mail is used by 1.3% of Ochre stores.
  • Fedex is used by 0.7% of Ochre stores.
  • USPS is used by 0.7% of Ochre stores.

Here are the top 4 shipping carriers across all Ochre stores.

Shipping Carrier
Stores
Royal Mail
4
Fedex
2
USPS
2
UPS
1

Ochre Store Top-level Domain Distribution

.com is the most popular top-level domain for Ochre stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 48.3% of Ochre stores have a .com domain.
  • 31.1% of Ochre stores have a .store domain.
  • 10.3% of Ochre stores have a .net domain.
Top-level Domain
Stores
.com
146
.store
94
.net
31
.co.uk
11
.co
3
.io
3
.tv
3
.world
3
.org
2
.eu
1

Top Ochre Stores

Here are the top stores, powered by Ochre, ordered by store rank.

Name
Domain
Rank
Created
Bleep
35,136
2016/12/30
Heavenly Recordings
160,637
2017/04/28
Stereolab
161,880
2016/12/30
Iceage
163,416
2018/05/18
Ochre
174,397
2021/02/19

New Ochre Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Terrible Merch
2,859,508
2021/11/12
Terrible Merch
2,859,580
2021/11/12
yungmorphe.us
2,646,011
2021/11/05
Damon Albarn
3,057,458
2021/11/05
ATO Records
3,155,860
2021/11/05

Get more insights on Ochre stores

Our search interface is easy to use and helps you find the Ochre stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Ochre stores, create a free account and have a look for yourself.