The State of Digital River in 2024

In this report, we'll cover the following essential statistics on Digital River usage.

• Digital River growth
• Social media usage on Digital River stores
• Contact information on Digital River stores
• Top categories for Digital River stores
• Top countries for Digital River stores
• Number of employees for Digital River stores
• Number of products sold for Digital River stores
• Top Digital River technologies
• Digital River store top-level domain distribution
• Top Digital River stores
• New Digital River stores

Digital River Growth

At present, there are 10 live stores running on the Digital River platform.

Here is the historical growth of stores running Digital River.

• Digital River stores increased 13.3% quarter-over-quarter in 2024 Q3.
• Digital River stores increased 104% year-over-year in 2024 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Digital River store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Digital River Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• LinkedIn is used by 50.0% of Digital River stores.
• YouTube is used by 10.0% of Digital River stores.

Contact Information On Digital River Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 10% of Digital River stores have an email on their website
• 10% of Digital River stores provide a phone number on their website

Top Categories For Digital River Stores

Here is the breakdown of industry verticals for stores on Digital River.

• 40.0% of Digital River stores sell Computers products.

Top Countries For Digital River Stores

Here are the top countries for stores using Digital River.

• 20.0% of Digital River stores are in United States
• 20.0% of Digital River stores are in Japan
• 10.0% of Digital River stores are in United Kingdom
• 10.0% of Digital River stores are in New Zealand

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Digital River Stores

Here is the breakdown of Digital River stores by the number of employees.

• 50.0% of Digital River stores have Unknown employees.
• 40.0% of Digital River stores have 5000+ employees.
• 10.0% of Digital River stores have 1000 - 4999 employees.

Number Of Products Sold For Digital River Stores

Here is the breakdown of Digital River stores by the number of products that they sell.

• 30.0% of Digital River stores sell 250000+ different products.
• 20.0% of Digital River stores sell 10 - 24 different products.
• 10.0% of Digital River stores sell 250 - 999 different products.

Top Technologies on Digital River Stores

We're tracking 25 different technologies that have 64 collective installs on Digital River stores.

• DigitalRiver is used by 100.0% of Digital River stores.
• Google Tag Manager is used by 60.0% of Digital River stores.
• Google Adsense is used by 50.0% of Digital River stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Digital River stores.

Digital River Store Top-level Domain Distribution

.com is the most popular top-level domain for Digital River stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 70.0% of Digital River stores have a .com domain.
• 10.0% of Digital River stores have a .co.nz domain.
• 10.0% of Digital River stores have a .net domain.

Top Digital River Stores

Here are the top stores, powered by Digital River, ordered by store rank.

New Digital River Stores

Here are the 0 highest-ranked stores added most recently.

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