Platform Wins and Losses

Many stores pick an e-commerce platform and stay on it forever. But it's not uncommon for stores to change e-commerce platforms. We've just released an update that lets you know if a store has changed platforms recently. It's also easy to search for stores that have changed platforms.

If a store has changed platforms recently (within the last 90 days) we show a message on the store details.

Platform Change Details.

Use Advanced Search to find stores that have switched platforms. You can even specific a time range for the platform change. For instance, if you want to list all stores that have switched to Shopify since March 1st, you would use the following filters:

Advanced Search Platform Win.

To list all stores that have switched from Shopify:

Advanced Search Platform Win.

You can even search for stores that have switched between specific platforms.

Segmenting stores on platform changes is also available within the Store Leads API.