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Ecommerce stores using Google Tag Manager in Russian Federation

Updated Feb 3 2023

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 65,470 ecommerce stores in Russian Federation.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

  • Google Tag Manager usage on ecommerce stores
  • Top stores using Google Tag Manager
  • Stores that have recently installed Google Tag Manager
  • Top ecommerce platforms for stores with Google Tag Manager installed
  • Top categories for stores with Google Tag Manager installed
  • Download a complete list of stores using Google Tag Manager with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Tag Manager Usage On Ecommerce Stores

    Google Tag Manager is currently installed on 65,470 ecommerce stores in Russian Federation.

    • Installs for Google Tag Manager increased 0.3% quarter-over-quarter.
    • Installs for Google Tag Manager increased 23.4% year-over-year.
    Installs of Google Tag Manager over Time

    Top Stores using Google Tag Manager

    Here are the top 5 stores in Russian Federation running Google Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Kaspersky
    3,572
    2016/12/30
    FitFlop
    6,791
    2016/12/30
    Benetton Group
    12,119
    2016/12/30
    магазин AliExpress
    16,422
    2017/06/30
    www.gastronom.ru
    18,629
    2020/12/25

    Stores That Have Recently Installed Google Tag Manager

    Here are the stores in Russian Federation that have installed Google Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    medi.spravka-med.info
    6,121,310
    2023/02/05
    FrostBuy.ru
    5,045,556
    2023/02/05
    n-chelny.shop.aquaphor.ru
    1,571,900
    2023/02/05
    www.meta-groop.ru
    8,832,689
    2023/02/05
    en.new-dev.ru
    3,091,378
    2023/02/05

    Top Ecommerce Platforms for stores using Google Tag Manager

    Here is the ecommerce platform breakdown for stores in Russian Federation with Google Tag Manager installed.

    • 57.3% of stores using Google Tag Manager are on Custom Cart
    • 24.5% of stores using Google Tag Manager are on WooCommerce
    • 15.2% of stores using Google Tag Manager are on OpenCart
    • 0.9% of stores using Google Tag Manager are on PrestaShop

    Top Categories for stores using Google Tag Manager

    Here are the top 10 industry verticals for stores using Google Tag Manager.

    • 3.0% of stores using Google Tag Manager sell Home & Garden products.
    • 1.4% of stores using Google Tag Manager sell Apparel products.
    • 0.9% of stores using Google Tag Manager sell Business & Industrial products.
    Category
    Stores
    None
    58,232
    949
    400
    308
    284

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