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Ecommerce stores using Google Tag Manager in New Zealand

Updated Jan 20 2023

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 16,621 ecommerce stores in New Zealand.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

  • Google Tag Manager usage on ecommerce stores
  • Top stores using Google Tag Manager
  • Stores that have recently installed Google Tag Manager
  • Top ecommerce platforms for stores with Google Tag Manager installed
  • Top categories for stores with Google Tag Manager installed
  • Download a complete list of stores using Google Tag Manager with a paid account.
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    Google Tag Manager Usage On Ecommerce Stores

    Google Tag Manager is currently installed on 16,621 ecommerce stores in New Zealand.

    • Installs for Google Tag Manager increased 0.1% quarter-over-quarter.
    • Installs for Google Tag Manager increased 25.3% year-over-year.
    Installs of Google Tag Manager over Time

    Top Stores using Google Tag Manager

    Here are the top 5 stores in New Zealand running Google Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Zespri US
    772
    2016/12/30
    The Conscious Plant Kitchen
    1,582
    2020/08/07
    Sweet As Honey
    1,670
    2017/04/28
    MightyApe.co.nz
    2,463
    2016/12/30
    MILK Books
    3,185
    2016/12/30

    Stores That Have Recently Installed Google Tag Manager

    Here are the stores in New Zealand that have installed Google Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    SEAD FLOORING & RENO
    7,176,828
    2023/01/22
    www.maskshq.co.nz
    8,190,222
    2023/01/22
    JG Rackets
    6,237,755
    2023/01/22
    femfit® by JUNOFEM
    10,912,613
    2023/01/22
    NST Parts
    7,766,546
    2023/01/22

    Top Ecommerce Platforms for stores using Google Tag Manager

    Here is the ecommerce platform breakdown for stores in New Zealand with Google Tag Manager installed.

    • 39.2% of stores using Google Tag Manager are on WooCommerce
    • 27.0% of stores using Google Tag Manager are on Shopify
    • 19.1% of stores using Google Tag Manager are on Custom Cart
    • 4.9% of stores using Google Tag Manager are on Squarespace

    Top Categories for stores using Google Tag Manager

    Here are the top 10 industry verticals for stores using Google Tag Manager.

    • 17.6% of stores using Google Tag Manager sell Home & Garden products.
    • 12.3% of stores using Google Tag Manager sell Food & Drink products.
    • 10.2% of stores using Google Tag Manager sell Apparel products.
    Category
    Stores
    2,049
    1,698
    None
    1,522
    1,203
    894

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