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Ecommerce stores using Google Tag Manager in New Zealand

Updated Nov 26 2021

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 11,830 ecommerce stores in New Zealand.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

  • Google Tag Manager usage on ecommerce stores
  • Top stores using Google Tag Manager
  • Stores that have recently installed Google Tag Manager
  • Top ecommerce platforms for stores with Google Tag Manager installed
  • Top categories for stores with Google Tag Manager installed
  • Download a complete list of stores using Google Tag Manager with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Tag Manager Usage On Ecommerce Stores

    Google Tag Manager is currently installed on 11,830 ecommerce stores in New Zealand.

    • Installs for Google Tag Manager increased 6.4% quarter-over-quarter.
    • Installs for Google Tag Manager increased 254.5% year-over-year.
    Installs of Google Tag Manager over Time

    Top Stores using Google Tag Manager

    Here are the top 5 stores in New Zealand running Google Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Noel Leeming
    885
    2016/12/30
    JB Hi
    980
    2017/09/29
    PBTech.co.nz
    1,178
    2016/12/30
    New Zealand Post
    1,270
    2016/12/30
    Harvey Norman New Zealand
    1,313
    2016/12/30

    Stores That Have Recently Installed Google Tag Manager

    Here are the stores in New Zealand that have installed Google Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    Yoto
    2,823,090
    2021/11/27
    Triton Store
    3,432,727
    2021/11/27
    Thornley Group NZ
    3,673,025
    2021/11/27
    Women Abiding
    2,099,567
    2021/11/27
    Jemjacs Bits & Bobs
    8,160,076
    2021/11/27

    Top Ecommerce Platforms for stores using Google Tag Manager

    Here is the ecommerce platform breakdown for stores in New Zealand with Google Tag Manager installed.

    • 43.6% of stores using Google Tag Manager are on WooCommerce
    • 24.9% of stores using Google Tag Manager are on Shopify
    • 19.9% of stores using Google Tag Manager are on Custom Cart
    • 2.2% of stores using Google Tag Manager are on Magento

    Top Categories for stores using Google Tag Manager

    Here are the top 10 industry verticals for stores using Google Tag Manager.

    • 18.3% of stores using Google Tag Manager sell Home & Garden products.
    • 12.0% of stores using Google Tag Manager sell Food & Drink products.
    • 10.3% of stores using Google Tag Manager sell Apparel products.
    • 8.6% of stores using Google Tag Manager sell Beauty & Fitness products.
    Category
    Stores
    1,418
    1,217
    None
    991
    898
    605

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    • Domain type
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