Ecommerce stores using Google Tag Manager in Nigeria

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 4,542 ecommerce stores in Nigeria.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 4,542 ecommerce stores in Nigeria.

• Installs for Google Tag Manager decreased -0.3% quarter-over-quarter.
• Installs for Google Tag Manager increased 21.4% year-over-year.

Top Stores using Google Tag Manager

Here are the top 5 stores in Nigeria running Google Tag Manager ordered by store rank.

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Nigeria that have installed Google Tag Manager most recently.

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Nigeria with Google Tag Manager installed.

• 79.3% of stores using Google Tag Manager are on WooCommerce
• 14.2% of stores using Google Tag Manager are on Custom Cart
• 2.6% of stores using Google Tag Manager are on Shopify
• 1.4% of stores using Google Tag Manager are on OpenCart

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

• 11.9% of stores using Google Tag Manager sell Apparel products.
• 9.6% of stores using Google Tag Manager sell Business & Industrial products.
• 8.1% of stores using Google Tag Manager sell Jobs & Education products.

Get more insights on stores

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• Social Media accounts
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• Creation date
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• Domain status
• Domain type

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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.

• The State of Ecommerce